Senior Product Marketing Manager - Remote (W2)

Role: SENIOR PRODUCT MARKETING MANAGER
Location: Remote
Job Type: W2
We re looking for a results-driven Product Marketer to lead marketing efforts for our core driver experiences and product offerings. This role will entail a combination of product strategy, cross-functional collaboration and developing positioning and go-to-market strategies for new products.
RESPONSIBILITIES:
Be the voice and expert of the target audience. Synthesize user insights, industry trends, and competitive intel to develop recommendations for marketing and product strategies. Leverage behavioral data and user insights to develop GTM plans that fuel new product launches and ongoing product adoption. Work cross-functionally with Product, Engineering, Data Science, Design, etc., to drive product strategy and shape the product roadmap. Rapidly experiment and iterate to improve KPIs. Work to understand and share the impact and learning from initiatives you re driving.
Requirements EXPERIENCE & SKILLS:
Bachelor s degree 8+ years of experience relevant to product marketing Analytical thinker and experience in data-driven marketing. Results driven with the ability to analyze complex data to inform strategic decisions. Experience in applying consumer insights to inform and optimize the product experience Very strong written and verbal communication skills Thrives in a fast-paced environment and can adapt quickly to shifting priorities. Must have bias toward action and ability to identify and simplify problems Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams Experience developing strategies to solve ambiguous and complex problems

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