Regional Director (South TX)

Description

LOCATION: South Texas (McAllen, Edinburg, Mission or surrounding areas)

Position Overview

As a Regional Director, you are responsible for the overall performance and revenue of a region consisting of 20-25 club locations. The Regional Director has direct supervision of approx. 4-5 District Managers, and reports to the COO. Partner closely with cross functional Regional Directors and District Managers to create and execute strategic initiatives to increase member retention, revenue/sales, and employee engagement. This is a strategic position that also requires frequent club visits and visibility. Ideal candidates will reside within the region they are assigned to support.

Key Responsibilities

Influence, Lead and Develop:

(Build Great Teams)

• Build and maintain a team of high performing District Managers.to deliver results across all club functions, including operations, sales, and fitness.
• Manage, coach, and develop DMs by communicating clear expectations, monitoring performance, and providing feedback when needed.
• Identify performance strengths and gaps to ensure you are maximizing the potential of your DM’s.
• Participate in monthly succession planning sessions to build a bench of next level club and district leaders.
• Establish KPI’s that are aligned to sales, fitness, and operations goals,
• Model leadership behaviors that are aligned with company values and culture, including accountability, consistency, integrity, respect, and recognition.
• Conduct weekly leadership calls to review results and set direction. Create the strategic regional vision into specific tasks and goals for DMs.
• Establish consistent communication plans, processes and cadence of workflow.
  
  

Execution And Results

(Results-Driven and Business Acumen)

• Collaborate with COO to identify goals and KPIs for each club. Create a regional scorecard/dashboard.
• Analyze sales data, trends, member attrition, facilities and equipment reports. Provide insight to optimize sales efforts, improve member retention, and increase operational efficiency.
• Consistently leverage the regional P&L to identify trends and set direction to achieve goals.
• Develop and communicate regional sales strategies, KPI’s and tactics to increase membership enrollment, fitness sales, and member retention.
• Remove obstacles and identify opportunities to increase revenue growth. Provide insight to marketing and cross functional leaders regarding sales promotions and campaigns to drive results.
• Routinely conduct audits to identify outliers, variance in data, and compliance gaps.
  
  

Collaboration & Communication

• Partner with Regional Director of Operations to ensure that sales strategies are integrated with operational goals and member experience initiatives.
• Serve as a liaison between the sales teams and corporate leadership, ensuring that field insights and challenges are communicated effectively.
• Participate in regional and company sales meetings, contributing to the development of company-wide sales strategies and sharing best practices.
• Consistently leverage resources from Human Resources, Marketing, Finance, Facilities and subject matter experts.
  
  

Compensation

• Approx. $130K-$150K (Annual Base $120K + variable pay)
• Comprehensive benefits and perks!
  
  

Requirements

MINIMUM REQUIREMENTS :

• Min. 4 years of multi-unit leadership experience, ideally within fitness, retail, or hospitality industries,
• Min. 2 years overseeing leaders managing leaders.
• Prior experience leading teams in a performance-driven company.
• Proven track record of leveraging P&L and metrics to drive business decisions.
• Strong business acumen, critical thinking, decision-making, and organizational savvy.
• Excellent communication, delegation, leadership, and interpersonal skills.
• Ability to operate at a strategic level, while also shifting to tactical when needed.
• Reliable transportation and ability to travel frequently to the clubs in the region.
• Ideal candidates will reside in the region they are assigned to support.
• South Texas (McAllen, Edinburg, Mission, Brownsville and surrounding areas)
• North Texas (San Antonio, College Station, Lubbock, Midland and surrounding areas)
  
  

About TruFit Athletic Clubs: Based in San Antonio, TX, TruFit owns and operates 40+ fitness locations and we are still growing! As a leader in the high value, low-cost fitness industry, we are passionate about ensuring everyone has access to become the best version of themselves. In our clubs, you will be greeted with a friendly staff, state-of-the-art equipment, functional training space, a multitude of group exercise classes, team training, personal training, cardio equipment, basketball courts, Kid's Club services and so much more.

We are proud to provide TRUly great jobs to nearly 2,000 teammates! Our career opportunities include full- and part-time positions from front line to management level leadership roles in our clubs, including operations, service, sales, and fitness. We also offer rewarding career opportunities in corporate support functions based in our San Antonio headquarters office. As a TruFit teammate, you will be provided with competitive compensation packages, comprehensive benefits, career development paths, complimentary gym memberships, 401(K), and many perks.

At our core, we empower our members and team members through a deeply rooted values-based culture.Integrity | Service | Courage | Responsibility | Passion

We are proud to be an equal opportunity employer.