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Product Marketing Manager

Salary undisclosed

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Role: Product Marketing Manager

Location: 100% Remote(EST/CST hours)

Duration: 5+ Months Contract

Rate: $42/hr.

Job Position Details

Please provide 2-3 values or traits that are important to this role

Must have at least 5 years of relevant experience as a Product Marketing Manager in a complex global organization, no maximum cap in years of experience. B2B experience in enterprise technology space is preferred.

The contractor may sit fully remote for this role, but preferred they are available CST or EST hours. Work will be required with teams across Austin, London, and Geneva. If candidate is local to Austin office and can sit onsite 2-3 days/week, that is a plus.

  • Demonstrated ability to author and implement outstanding insights plans, positioning, messaging, segmentation, and strategic, impactful go-to-market and adoption plans
  • Able to capably handle numerous, complex decisions simultaneously, across multiple teams, time zones, and cultures
  • Highly functioning within ambiguity thanks to your unbridled curiosity and passion for unraveling complexity
  • Willing to learn and eager to partner, always ensuring you bring your peers along the journey

Please list 3-4 functional activities the resource should be capable of

  • Develop market, customer, and competitive insights to help inform the product roadmap, business decisions, and positioning of your products
  • Define launch strategies for new products or programs within the Hotel and supply portfolio
  • Craft core, benefit-based product positioning that can be leveraged by the global campaign teams, creative and UX content teams. Advise on messaging emphasis to best engage different partner segments.
  • Develop and optimize adoption and mitigation strategies for existing products or programs, identifying compelling content for education campaigns
  • Coordinate efforts to ensure Account Management readiness, developing marketing materials and partnering with the Sales Enablement, Knowledge Management, and Training teams
  • Partners with product, marketing, customer support, sales enablement, and sales teams to drive adoption of key products and features

What technical skills will successful candidates possess?

  • Microsoft Office
  • Slack
  • Figma and Mural board is a plus

Tell us about your team

  • Team and stakeholders are located across the globe in the UK, Geneva, Seattle.
  • The initiative is a global project that the contractor will support

Our B2B Product Marketing team is in search of a motivated Product Marketing Manager who is passionate about crafting and executing impactful go-to-market strategies while prioritizing exceptional customer experiences. You ll be working closely with collaborators and leaders across the company, including Product, Strategy, Growth Marketing and Sales teams, to support the launch of new and improved products across our hotel and supply partner segments by devising winning go-to-market strategies, facilitating internal and external readiness for launches, and establishing robust, enduring product positioning and messaging for our partners.

Is there any industry specific experience that would separate one candidate from another?

  • B2B or B2C experience
  • Travel experience is a plus
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
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