Email Marketing Specialist

TOMS is in business to improve lives. When you wear or work with TOMS, you help fund access to mental health resources for the millions of people who need them.

About the Role:

The Email Marketing Specialist is a vital role for the TOMS Americas eCommerce business, on the Retention marketing team. This role leads all HTML coding, testing, and scheduling on weekly email marketing messages. The Email Marketing Specialist designs and builds emails messages and coordinates content in partnership with internal teams. This role is responsible for implementing A/B testing strategies including segmentation, subject lines and send times. This role will also be responsible for building all eCommerce promotions in Shopify and helping with loyalty, direct mail, and SMS operations. The right candidate for this role thrives under a nimble environment also able to meet fluctuating deadlines as part of a busy direct to consumer business.

The Impact You ll Make:

• HTML coding, marketing email template management, email and SMS build and launch. Manage email file production - slicing images, uploading to server and work with digital asset manager to maintain creative files

• Build, manage, organize, QA and troubleshoot all eCommerce promotions

• Implement email and SMS A/B testing, including creative, segmentation, subject lines and send times, for example.

• Assist with loyalty program management.

What You Bring:

• 3-5 years of experience with HTML coding for email (including mobile devices)

• 3-5 years of experience in email design (Figma/Photoshop)

• Ability to Multitask in a fast-paced environment and display follow through and initiative

• Proficiency with MS Office (Excel, Word, Outlook) required

• Knowledge of Web Analytics required (Google Analytics preferred)

• Prior experience with email marketing is required (fashion/retail preferred)

• Knowledge of email marketing platforms (Listrak Preferred)

• Solid experience with design programs (Figma/Photoshop preferred)

What We Give:

• This is a contract to hire role with a target yearly salary range of $70-78K depending on experience, plus an annual bonus based on the company's performance

• Hybrid work environment - work from home most days and come into our Culver City, CA office 1-2 x a week to meet with your team (bring your pup too!)

• A $600 stipend when you join to furnish your home office how you like, plus $100 annually to refresh your supplies and gear

• Medical, dental, and vision insurance; 401K with company matching

• A generous PTO policy plus 12 paid annual holidays and one floating holiday

• Half-Size Fridays: enjoy weekends starting at noon each Friday

• 4 free pairs of shoes per year (yes, free!)

• Employee Discount on all of our products, plus discounts on partnering businesses

• Wellness classes & resources (mental health, exercise, parenting, personal finance, nutrition, etc.)

• Anti-Racism educational opportunities, including company-wide days of learning

• Opportunities to volunteer with Impact Partners and Community Organizations

Don't meet every single requirement? We still encourage you to apply! Studies show that women, non-binary applicants, and people of color are less likely to apply for jobs unless they meet every single qualification. However, at TOMS, our diverse backgrounds, perspectives, identities, and talents help us thrive.

TOMS is a proud B Corporation and a member of the Fair Labor Association. We're committed to transparent and equitable compensation, benefits, and opportunities.

EEO Statement: TOMS is an equal opportunity employer, committed to intentional anti-racism in all areas of our organization and will consider qualified applicants with criminal histories in accordance with the L.A. Fair Chance Initiative Ordinance.

Compensation Range: $70K - $78K