Integrated Marketing Specialist
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At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You'll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.
A Day in the Life
Medtronic is committed to the Mission of alleviating pain, restoring health, and extending life. This means we must offer innovative, proven, and life-saving therapies and commits us to ensuring indicated patients have access to them. This Integrated Marketing Specialist will lead the execution and process of unifying communications across the portfolio - such as social media, email, sales enablement channels - including scheduling and planning across multiple touchpoints - and using their respective mix of media, channels, and tactics to deliver a seamless and customer-centric experience. This will require strong organizational skills, pulling together cross functional teams, creativity, and the ability to execute and measure results.
This is a critical role that directly impacts the execution of our business priorities, product launches, and brand perception.
Must Have: Minimum Requirements
Nice to Have
Physical Job Requirements
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.
The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role.
Benefits & Compensation
Medtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
Salary ranges for U.S (excl. PR) locations (USD):$72,000.00 - $108,000.00
This position is eligible for a short-term incentive called the Medtronic Incentive Plan (MIP).
The base salary range is applicable across the United States, excluding Puerto Rico and specific locations in California. The offered rate complies with federal and local regulations and may vary based on factors such as experience, certification/education, market conditions, and location. Compensation and benefits information pertains solely to candidates hired within the United States (local market compensation and benefits will apply for others).
Medtronic benefits and compensation plans
About Medtronic
We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.
Our Mission - to alleviate pain, restore health, and extend life - unites a global team of 90,000+ passionate people.
We are engineers at heart- putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.
Learn more about our business, mission, and our commitment to diversity here .
It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.
At Medtronic, most positions are posted on our career site for 3-7 days.
A Day in the Life
Medtronic is committed to the Mission of alleviating pain, restoring health, and extending life. This means we must offer innovative, proven, and life-saving therapies and commits us to ensuring indicated patients have access to them. This Integrated Marketing Specialist will lead the execution and process of unifying communications across the portfolio - such as social media, email, sales enablement channels - including scheduling and planning across multiple touchpoints - and using their respective mix of media, channels, and tactics to deliver a seamless and customer-centric experience. This will require strong organizational skills, pulling together cross functional teams, creativity, and the ability to execute and measure results.
This is a critical role that directly impacts the execution of our business priorities, product launches, and brand perception.
- Responsibilities may include the following and other duties may be assigned.
- Consults with integrated marketing team channel owners and product managers to plan, create, and produce marketing, advertising, and sales promotion materials to implement marketing strategies and sales objectives.
- Oversees the creation of all types of content to achieve positive customer-facing reputational and messaging aims.
- Organizes and maintains cadence of omni-channel marketing plans incorporating paid, owned, earned and shared content strategies.
- Manages tactical budgets, executions, cross-channel measurement and ongoing enhancements to meet the company's reputational and growth objectives.
- Develops KPI's for tracking and measuring program impact
- Leverages insights to strengthen programs and build new strategies.
- Builds and maintains stakeholder contact programs and databases to directly connect and share MDT's point of view and insight to the right audiences.
- Ensures marketing support and cross-functional collaboration by working closely with other departments such as Clinical, Marketing, T&E, and Compliance.
Must Have: Minimum Requirements
- Bachelor's degree
- 2+ years of corporate experience to be considered
- Proficient ability to work in core business software: Word, Excel, PowerPoint, Adobe Acrobat and Outlook
- Ability to plan and manage projects efficiently and effectively
- Proven ability to work as a liaison between Marketing, Creative, Digital, and Compliance teams on campaign execution
- Strong written and oral communication skills
- Experience in marketing communications, agency, product/therapy marketing or market development
Nice to Have
- Experience with tools such as Eloqua, Allego, Khoros, Workfront, Adobe Analytics, etc...
- Social media channel management experience
- Demonstrated understanding of the global medical device industry
- Previous experience working cross-functionally in a matrix organization
Physical Job Requirements
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.
The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role.
Benefits & Compensation
Medtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
Salary ranges for U.S (excl. PR) locations (USD):$72,000.00 - $108,000.00
This position is eligible for a short-term incentive called the Medtronic Incentive Plan (MIP).
The base salary range is applicable across the United States, excluding Puerto Rico and specific locations in California. The offered rate complies with federal and local regulations and may vary based on factors such as experience, certification/education, market conditions, and location. Compensation and benefits information pertains solely to candidates hired within the United States (local market compensation and benefits will apply for others).
Medtronic benefits and compensation plans
About Medtronic
We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.
Our Mission - to alleviate pain, restore health, and extend life - unites a global team of 90,000+ passionate people.
We are engineers at heart- putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.
Learn more about our business, mission, and our commitment to diversity here .
It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.
At Medtronic, most positions are posted on our career site for 3-7 days.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
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