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Business Marketing Specialist

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Job Description

Job Description

Title: Business Marketing Specialist

Job Description:

Join our dynamic team as a Business Marketing Specialist in the pharmaceutical industry. This role requires developing and implementing marketing strategies in a B2B context, supporting business growth, and reporting directly to the Business Development Director.

Responsibilities:

  • Conduct market research to analyze industry trends and competitor strategies, supporting B2B strategic decision-making.
  • Develop and manage marketing campaigns tailored for business clients and partners, while also coordinating strategic communications and schedule management for business development initiatives.
  • Utilize advanced Excel and other MS Office applications to manage budgets and financial projections for business clients.
  • Lead the creation and distribution of content specifically designed for business clients across various marketing channels.
  • Facilitate the development and standardization of SOPs, improving operational efficiency and alignment with B2B objectives.
  • Identify opportunities to implement automation and streamline tasks to improve B2B process efficiency.
  • Act as a point of contact for the Business Development Director, aiding in the strategic management and execution of B2B projects.

Requirements:

  • Bachelor s degree in Marketing, Business Administration, or related field; advanced degree preferred.
  • At least 2 years of experience in B2B marketing or business development, preferably in the pharmaceutical sector.
  • Strong analytical and strategic thinking skills, adept in B2B market analysis and strategy development.
  • Exceptional communication and organizational skills, capable of effectively managing B2B relationships and projects.
  • Expertise in MS Office and familiarity with digital marketing tools tailored for business clients.

Benefits:

  • Competitive salary and comprehensive benefits.
  • Opportunities for career advancement and professional growth.
  • Access to modern tools and resources to support effective B2B marketing strategies.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
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