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Content Creator

Salary undisclosed

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Upswell Content Creator

Background

Upswell is a place to move, connect, and be well. Upswell offers a variety of daily practices to help people prepare for and recover from the intensities of life and sport. Our mission is to help all people enjoy longevity in the things they love to do.

Contract Summary

As a Content Creator for Upswell, you will be responsible for producing on-brand social media content that reflects Upswell's purpose, mission, core values and unique offerings. In partnership with the Brand Experience Team, you will create social media reels and posts each month, capturing the essence of our brand identity, services, classes, people, and wellness community. This position is ideal for someone passionate about wellness and skilled at producing visually compelling content.

Responsibilities

In collaboration with Upswell's Brand Experience Team and marketing calendar, you will:

  • Create and deliver eight (8) engaging Instagram reels per month highlighting Upswell’s offerings, classes, events, team member, and community
  • Design four (4)3-5 picture per month showcasing studio offerings, wellness tips, member stories, and promotions
  • Collaborate with, and receive feedback from, Upswell'sBrand Experience Team to ensure that content aligns with Upswell’s voice, values, and aesthetic
  • Stay up-to-date with social media trends and apply new ideas to enhance content appeal, engagement and performance
  • Regular presence in Upswell Studios to ensure relevant and fresh video and image capture

Qualifications

  • Proven experience creating high-performing social media reels and content (portfolio required)
  • Strong understanding of Instagram features, trends, and algorithms
  • Ability to create eye-catching visuals and engaging content tailored to the wellness industry
  • Excellent time management skills to consistently meet deadlines
  • Access to tools and software for creating high-quality video and graphic content

Compensation & Perks

  • Month-to-month contract (1099 independent contractor status)
  • $1,500 monthly compensation
  • Free Upswell Studio membership to all locations
  • Flexibility to work remotely or in-studio
  • Be part of a forward-thinking wellness brand making an impact in the lives of others

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