Content Marketing Lead

At eBay, we're more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.

Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet.

Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.

What You Will Accomplish

• Lead a team of marketers and external creative agencies in developing and executing GTM content strategy.
• Create and drive the content narrative themes for integrated campaigns!
• Manage and develop content production from start to finish, providing end-to-end guidance in the production process across many media (ex: blogs, videos, podcasts, social, PR articles etc).Produce long & short form assets that support our GTM teams
• Understand and uphold high editorial standards and brand guidelines to drive brand value.
• Develop in-depth knowledge of eBay sellers, eBay Ads products, strategies and have a deep understanding of competitive strengths to drive content strategy.
• Collaborate with Ads Marketing leadership, Product Marketing, Field marketers and senior executives to develop narratives, scripts and presentations aligned with messaging pillars.
• Collaborate with Marketing channel owners to ensure proper fit and distribution of materials via various internal and external channels.
• Develop feedback and tracking processes by liaising with internal and external partners to continually assess and adjust content needs for eBay Ads business.
• Develop a philosophy of measurement and reporting for content performance as a demand channel and deliver regular impact metrics and reports for area of ownership.
  
  
  

What You Will Bring

• 6-plus years of marketing writing experience, cross channel marketing asset development and management with demonstrable skills in content creation, project management, product mastery and positioning.
• Experience with advertising industry a plus.
• Ability to multi-task and thrive in a fast-paced, environment.
• Ability to thrive and lead team under ambiguity.
• Strong cross teamwork skills and experience navigating productively matrixed interpersonal structures.
• Outstanding skills in organization, prioritization, and time management.
• Ability to think strategically and implement tactically.
• Driven by goals and data driven decision making.
  
  
  

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eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status. If you have a need that requires accommodation, please contact us at [email protected]. We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBay's commitment to ensuring digital accessibility for people with disabilities.

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