Senior Marketing Specialist

Description

We are searching for a Senior Marketing Specialist for our national enterprise client.

As a Senior Marketing Specialist, you'll play a vital role in supporting our brand positioning strategies across all channels both nationally and professionally. You will be responsible for managing and driving projects with a spotlight on brand strategy and external communications. Your role will include collaborating with internal teams and external partners for executing successful branding initiatives. Your unique skill set of blending creative marketing with strategic communication will significantly contribute to boosting brand awareness, stakeholder engagement, and company growth.

Responsibilities:

You'll take part in several integrated marketing campaigns supporting company goals and brand vision, manage projects from conception to completion, ensuring budgets, timelines, and objectives are met. Develop engaging content across various platforms to maintain brand consistency. Assist in creating and implementing brand positioning strategies for a strong market presence. You'll also need to participate in PR initiatives to boost brand visibility and manage media relations. Coordination with external agencies for executing marketing activities, conducting market research, monitoring marketing effectiveness, tracking industry trends, and providing guidance to junior marketing team members also form part of your job scope.

Requirements

• Bachelor's degree in marketing or communications or a combination of education and experience.
• Possess a work experience of 5+ years in enterprise marketing at a nationwide corporation.
• Experience in communicating with multiple stakeholders about marketing strategies is essential.
• Hands-on experience in marketing project management is needed.
• Degree in Marketing, Communications, Business Administration or a related field.
• Proficiency in graphic design tools such as Adobe Creative Suite is a plus.
• Familiarity with healthcare regulations and the healthcare field is highly preferred.

Innovation starts with people.

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.

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