Senior Experience Design Lead

Job Title: Senior Experience Design Lead

Duration: Full-Time

Location: 140 Broadway, 40th Floor, NY, NY

Salary: $100K-$115K

On-Site - Currently 3 Days/Week

On-Site Requirement - subject to increase to more Days/Week as we head into Fall/Winter (based on business needs), so the person should be ok with being On-Site more if needed

Senior Experience Design Lead

Client X s digital team is bringing the power of digital to environments outside of our homes. Our cloud-based digital ecosystem integrates hardware, software, content and data to create highly relevant and engaging experiences at a scale never seen in out-of-home, so brands can truly connect with their audiences.

CLIENT X-Labs is the cross-disciplinary, creative innovation group focused on the intersection of human-centered design and outdoor media. The group, which is situated within the larger Client X marketing department, comprises four key teams, each working in lockstep to explore the future of outdoor media through concept to realization.

1) Digital Creative

2) Experience Design

solutions

3) Creative Technology

4) Dynamic Content

JOB DESCRIPTION:

As the Senior Experience Design Lead in the CLIENT X-Labs group, you will be a key representative of the Experience Design team. You will lead development of all IA/UX/CX/UI based efforts, including the generation of presentation and documentation materials, and be responsible for the management of design and research resources and workstreams. The right candidate will be a hands-on leader, mentor, and contributor, while embracing a cross-functional and collaborative approach to partnering with other disciplines. Culturally, the X-Labs group is all about empathy for our teammates and you will be tasked with ensuring this philosophy by modulating your style to compliment ones that differ. Throughout CLIENT X, the X-Labs group is known for its strong relationships, where our proactive, solution-oriented methodology has led to great results for our stakeholders. If you re one part logic and one part creative you ll find your footing well within this role; as it requires organizational thinking and architecting matched with future forward creative solutions that meet business objectives.

RESPONSIBILITIES:

In this aspect of the role you will be serving as the resident expert in UX and IA best

practices and implementation. You will work closely with product owners and product marketing

teams to ensure KPI s are understood and considered from briefing to execution. You will be

expected to develop annotated documentation that can be reviewed and approved by key

stakeholders over the course of a project. As with most UX/IA assignments, you will also develop

wireframes, site maps, and user flows to effectively communicate strategies.

that undergo updates or complete redesigns, both internally and with external partners

AR/MR/VR and other second-screen experiences that require forward thinking design.

Consumer Experience: Connecx by OUTFRONT

Part of the vision for Connecx by OUTFRONT is to bring the art and science of consumer

experience to outdoor media. Much like a digital product, where the user flow or consumer journey is

central to the end-user experience, we re taking the same approach to our digital media and the

environments they coexist within. It s our belief that outdoor digital media must integrate into

communities and provide more purpose, meaning, and value to audiences and advertisers alike. To

make this belief a reality, we ve developed the consultative service for our transit and municipality

partners to bring real-time information and assistance to communities. You will play a key role in

bringing this vision to life and collaborating with our partners as the primary representative for the

service. This will include:

Leading CX discovery sessions with key stakeholders

Hosting and moderating 1:1 and group research interviews

Crafting informed CX strategies for stakeholder approval/alignment

Concepting and designing dynamic, assistive content modules

Applying partner branding to templatized and new modules

Partnering with Creative Technology and Live Data teams to execute

Quarterly reviews of content effectiveness with stakeholders

User Interface Design

In this aspect of the role, you will lead user interface design for new web pages and microsites, while

overseeing and guiding the on-going maintenance of existing OUTFRONT web properties. Some

web properties are built using component-based CMS and subject to design limitations.

OUT.COM OUTFRONT.com is the primary corporate website for OUTFRONT Media. The

website is currently built on SiteCore and will require intermittent design updates that involve

XD partnering with OUTFRONT Interactive Services - https://www.outfrontmedia.com/

IME/Preview Tool The OUTFRONT Interactive Marketing Experience, is a powerful

micro-site that provides requirements, specifications, best practices, deployment maps, and

preview tools for OUTFRONT digital media assets - https://nyliveboards.outfrontmedia.com/

Internal/External Web/App Design At times internal stakeholders/teams and external

agencies/partners will solicit OUTFRONT production support for web and app development.

InsideOUT OUTFRONT intranet and employee resource destination

Discipline Leadership

In this aspect of your role you will oversee all Experience Design resources in the X-Labs group to

achieve all of the tasks it leads and supports, including the development of OUTFRONT marketing

materials.

Ensuring the team is staffed with the most appropriate resources and skill sets

Efficient and effective processes that maximize XD s value to the organization

Advocate for the X-Labs group across the organization, by serving as the key OUTFRONT

representative for Experience Design.

REQUIREMENTS:

8+ years in the UX/UI design field with at least 3+ leading IA/UX strategies

Knowledge of CX research, strategies, and creative responses a huge plus

Expert working knowledge of the Adobe Suite

Experience in data visualization, data-feeds, API s, and dev readied hand-offs

Basic knowledge of modern web development (HTML, CSS, JS, Responsive Design)

Strong visual design sensibilities ranging from UI to Interactive to and Video

Proven experience in developing and managing a design system

Ability work in a fast-paced environment and adhere to a production schedule

Experience leading the full UX process and articulating a POV

Experience managing junior designers and researchers

Experience managing or partnering with third-party development agencies

Ability to integrate constructive feedback on design solutions

Ability to problem solve complex design problems with creativity and efficiency

Experienced in creating fully-annotated wireframes, user flows, and prototypes using

tools such as InVision, Figma, Sketch, etc...

Master UX/UI design skills and knowledge base

Experience with designing web apps that serve a range of users and requirements

Strong understanding of product development process and best practices

Working with product owners and developers to ensure built to design solutions

Strong ability to communicate strategy, ideas, project plans clearly