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Senior Marketing Associate - Direct Mail
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Our large finance and advisory company is looking for a contract Senior Marketing Associate - Direct Mail. This is a hybrid role local to San Francisco, CA.
Our client is seeking an energetic, organized, and resourceful Sr. Marketing Associate who can work in a fast-paced, always evolving environment. The Sr. Marketing Associate will help manage various aspects of direct mail credit card marketing, including creative strategy, testing, review cycles, and performance measurement across multiple products. Our core values are at the center of how we think about serving our members, building our company, and most importantly, how we work together. At our client, you'll become part of a new kind of finance company whose ambition is to help our members achieve financial independence and reach their goals. We aim to be at the center of our members' financial lives, and to help every member get their money right. Our client has achieved significant growth, with ambitious plans ahead, but to continue this growth we need great talent.
Contract Duration: 12-Months
Required Skills & Experience
Daily Responsibilities
Our client is seeking an energetic, organized, and resourceful Sr. Marketing Associate who can work in a fast-paced, always evolving environment. The Sr. Marketing Associate will help manage various aspects of direct mail credit card marketing, including creative strategy, testing, review cycles, and performance measurement across multiple products. Our core values are at the center of how we think about serving our members, building our company, and most importantly, how we work together. At our client, you'll become part of a new kind of finance company whose ambition is to help our members achieve financial independence and reach their goals. We aim to be at the center of our members' financial lives, and to help every member get their money right. Our client has achieved significant growth, with ambitious plans ahead, but to continue this growth we need great talent.
Contract Duration: 12-Months
Required Skills & Experience
- BA/BS degree with 3-5 years of experience in direct mail or 5+ years of marketing experience driving revenue and user growth in a high-growth company
- Experience in financial services - credit card experience a plus
- Experience with direct mail processes and best practices
- Experience managing and building vendor relationships with an eye towards quality control and long term partnerships
- The ability to leverage data to report on creative results and get to the truth to make principle based decisions
- Passion for personal finance, financial products and tech
- Excellent proofreading skills with an eye for detail
- Solid knowledge of the Google suite of tools (Sheets, Docs, Slides, etc)
- Hands-on project management skills
Daily Responsibilities
- Work with the direct mail team and agency of record (AOR) on creative strategy, development, and execution of monthly direct mail credit card marketing campaigns
- Manage the review and approval process for direct mail creative assets and landing pages.
- Work with our AOR and Compliance team in the management of creative assets across product lines each month
- Work cross functionally with Web Services, Compliance & Product Marketing Managers in the development of direct mail landing pages
- Manage the direct mail creative testing Roadmap for accuracy and plotting upcoming data and creative tests
- Lead creative presentation meetings in conjunction with the AOR to internal executive level business unit stakeholders
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
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