
Need_ Business Intelligence Analyst in Los Angeles, CA
Here is the job description :
Business Intelligence Analyst
Los Angeles, CA (Onsite)
Contract
The analyst will support media mix modeling and media optimization efforts. The role requires the ability to translate data to clear, actionable insights and recommendations utilizing both media mix modeling and media attribution tools. You will be collaborating closely with marketing and media activation teams to optimize media impact and maximize return on ad spend.
The ability to interpret data and provide relevant context to explain marketing performance will be key to success in this role. The ideal candidate will possess strong communication skills, an inquisitive nature, attention to detail, and a love of media with previous experience or coursework in marketing efficiency and measurement.
Responsibilities
Analyze marketing and attribution data to quantify return on marketing investment and optimize budget allocation across channels and partners utilizing media mix model, cross platform analyses, and experimentation outputs