Marketing Data Manager
Salary undisclosed
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Description
We are offering a long term contract employment opportunity for a Marketing Data Manager to join our team remotely. This role is based in King of Prussia, Pennsylvania, United States. As a Marketing Data Manager, you will be responsible for leading data management and functional data stewardship. You will support stakeholders, collaborate on data integration and enrichment projects, and manage the quality of data utilized for marketing effectiveness.
Responsibilities:
Collaborate with stakeholders across the business, including data analysts, data scientists, and data engineers, to meet evolving data requirements and ensure access to quality data.
Manage global data standards and processes, ensuring the availability of standard, quality Marketing data for users.
Support the execution of contact discovery efforts, list management, and campaign segmentation requests for our global marketing initiatives.
Work closely with the customer acquisition, digital marketing teams, and business/segment marketers to build targeted segments, evaluate audience-sizing criteria, and append contacts regularly.
Build an annual roadmap to support data cleansing, enrichment, and acquisition efforts, ensuring a healthy and compliant database.
Actively participate in data integration and enrichment projects, improving the quality and impact of data within the organization.
Critically analyze business requirements and strategize on acquiring necessary data elements to fulfill them.
Monitor and manage the quality of data, ensuring it is fit for purpose.
Utilize your skills in Sales, Documentation, Reporting, Microsoft Excel, Marketing, Training, Operations, Procedures, Policy, Analytics, Quality, Review, Database, Human Resources (HR) Administration, Presentations, Collection Processes, Practices, Metric Reporting, SQL, Stakeholders, Integration, Monitoring Tool, and Campaign Planning.
Requirements
Proficient in Sales and Marketing strategies
Ability to create and maintain Documentation
Experience in Reporting and Metric Reporting
Expertise in Microsoft Excel
Capable of providing Training to team members
Familiarity with Operations, Procedures, and Policy
Strong understanding of Analytics and Quality Review processes
Knowledge of Database management
Experience in Human Resources (HR) Administration
Ability to create compelling Presentations
Familiarity with the software 'About Time'
Understanding of Collection Processes and Practices
Proficiency in SQL language
Ability to communicate effectively with Stakeholders
Experience in system Integration and use of Monitoring Tools
Proficient in Campaign Planning and execution
Ability to write and execute Queries.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
We are offering a long term contract employment opportunity for a Marketing Data Manager to join our team remotely. This role is based in King of Prussia, Pennsylvania, United States. As a Marketing Data Manager, you will be responsible for leading data management and functional data stewardship. You will support stakeholders, collaborate on data integration and enrichment projects, and manage the quality of data utilized for marketing effectiveness.
Responsibilities:
Collaborate with stakeholders across the business, including data analysts, data scientists, and data engineers, to meet evolving data requirements and ensure access to quality data.
Manage global data standards and processes, ensuring the availability of standard, quality Marketing data for users.
Support the execution of contact discovery efforts, list management, and campaign segmentation requests for our global marketing initiatives.
Work closely with the customer acquisition, digital marketing teams, and business/segment marketers to build targeted segments, evaluate audience-sizing criteria, and append contacts regularly.
Build an annual roadmap to support data cleansing, enrichment, and acquisition efforts, ensuring a healthy and compliant database.
Actively participate in data integration and enrichment projects, improving the quality and impact of data within the organization.
Critically analyze business requirements and strategize on acquiring necessary data elements to fulfill them.
Monitor and manage the quality of data, ensuring it is fit for purpose.
Utilize your skills in Sales, Documentation, Reporting, Microsoft Excel, Marketing, Training, Operations, Procedures, Policy, Analytics, Quality, Review, Database, Human Resources (HR) Administration, Presentations, Collection Processes, Practices, Metric Reporting, SQL, Stakeholders, Integration, Monitoring Tool, and Campaign Planning.
Requirements
Proficient in Sales and Marketing strategies
Ability to create and maintain Documentation
Experience in Reporting and Metric Reporting
Expertise in Microsoft Excel
Capable of providing Training to team members
Familiarity with Operations, Procedures, and Policy
Strong understanding of Analytics and Quality Review processes
Knowledge of Database management
Experience in Human Resources (HR) Administration
Ability to create compelling Presentations
Familiarity with the software 'About Time'
Understanding of Collection Processes and Practices
Proficiency in SQL language
Ability to communicate effectively with Stakeholders
Experience in system Integration and use of Monitoring Tools
Proficient in Campaign Planning and execution
Ability to write and execute Queries.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
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