Performance Marketing Manager

About Nerdio

At Nerdio, our mission is to simplify the lives of IT professionals and maximize their Microsoft cloud and end user computing investments.

We support organizations of all sizes looking to deploy, manage, and cost-optimize native Microsoft technologies. We partner with Enterprises and Managed Service Providers all over the world to add value on top of their existing native Microsoft investments like Azure Virtual Desktop (AVD), Windows 365, and Microsoft Intune.

Created in 2016, Nerdio has always taken a market-leading and collaborative approach to cloud deployment and management. In fact, our product roadmap is greatly influenced by the regular feedback we receive from having seen companies deploy AVD into production environments several thousand times using Nerdio technology.

Today, Nerdio is used in over 50 countries by more than 5,000 organizations of every size and vertical. We’re committed to delivering exceptional service and support, which starts with identifying and supporting the best staff possible.

We are a fast-moving, nimble company looking for individuals who are collaborative, empathetic, driven and who love to move at the speed of light. If you want to be part of the AVD transformation that Microsoft and Nerdio are leading, then we want to speak with you.

About The Role

Nerdio is looking for a Marketing Campaign Operations Specialist who will collaborate closely with members of the marketing team to help orchestrate and optimize impactful marketing emails and campaigns. The ideal candidate has a background in email marketing, marketing automation, and demand generation.

What You'll Do

• Own the planning, execution, management, and measurement of all email communication within Hubspot.
• Collaborate with stakeholders across the business including marketing, brand, product, engineering, sales, and retention to create quality email campaigns and drip nurtures that drive audience engagement
• Understand our database and target market well, creating behavioral and demographic segmentations to generate contact lists and deliver targeted messaging
• Create and design high converting and modern looking CTAs, email, and landing page templates in HubSpot that others on the team will use
• Set-up registration and automation for multi-touch campaigns at a high volume, including webinar registration/attendance processing and Nerdio hosted event registration
• Own the HubSpot form strategy & GDPR compliance
• Conduct pre-deploy UAT to ensure that all campaigns are free of typos, errors and/or broken links.
• Analyze and evaluate the effectiveness of email initiatives. Develop tracking reports to assess engagement with campaigns and present recommendations to optimize these programs.
• Design and develop lead forms, surveys and landing pages
• Develop documentation and roadmaps for processes, A/B tests, and promotions that succeed through email and regularly communicate this out to stakeholders
• Play a pivotal role in growing marketing strategy and the optimization of Nerdio’s customer experience.
• Assist in connecting Hubspot to other technology and evaluating options as.we build out our tech stack
  
  

Qualifications

• 3+ yrs managing email marketing strategy with hands-on experience building and deploying Hubspot campaigns
• Expertise in email best practice like segmentation, deliverability, A/B testing, content, and design
• Up to date knowledge on GDPR and other email marketing compliance laws, ability to build out infrastructure for emails and align with our website manager to make sure our team stays compliant across geos
• Excellent attention to detail and communication skills
• Marketo or HubSpot Certifications a plus. We are looking for somebody that understands best practices in marketing automation platform organization & optimization
• Self-starter that is eager to try new ideas and take on projects with little direction, staying up to date on the latest trends in email marketing and hubspot
• Experience working in high growth technology environments with a large amount of autonomy
• Proficiency in HTML, Excel
• Adaptable to change and ability to move fast.
  
  

Benefits And Incentives

• Competitive Base + Incentive Plan
• Stock Options
• Health and Welfare Plans*
• Life and Disability Plans*
• Retirement Plan*
• Unlimited Flexible Paid Time Off......including your birthday off!
• Collaborative Team Culture
• Benefits for international employees, outside the US, vary by country.
  
  

Nerdio is committed to a diverse and inclusive workplace. Nerdio is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

The Pay Range For This Role Is

90,000 - 110,000 USD per year(Remote - United States)