Marketing Specialist
Salary undisclosed
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Description
We are offering a permanent employment opportunity for a Marketing Specialist in Clearwater, Florida. You will be a part of the dynamic team where your main focus will be on creating marketing strategies, managing relationships with external teams, interpreting data from marketing campaigns, and delivering creative concepts.
Responsibilities:
Develop and manage creative marketing strategies for various verticals
Handle the relationship with external B2B and SEO outsourcing group
Analyze data from marketing campaigns to identify success factors and areas for improvement
Create and manage email marketing campaigns for target markets
Develop creative concepts and mockups for the design staff
Manage content across various social media platforms
Utilize CRM to maintain accurate customer records and manage customer inquiries
Use Adobe Creative Cloud and other tools to enhance the creative side of campaigns
Work on brand awareness through blogging and other methods
Use Google Ad and Facebook Insights for advertising and analytics
Conduct AB testing to optimize campaign performance.
Requirements
Proficiency in Adobe Creative Cloud is required for creating compelling visuals and marketing materials.
Familiarity with Content Management System (CMS) to effectively manage and update website content.
Experience with CRM for managing customer interactions and data.
Ability to use Facebook Insights to analyze, report, and optimize social media campaigns.
Experience with Google Ads for creating, managing, and optimizing ad campaigns.
Knowledge of AB Testing to compare campaign variants and optimize marketing efforts.
Demonstrated ability in creating engaging and effective advertisements.
Strong analytical skills for tracking, interpreting and understanding marketing data and metrics.
Experience in blogging, for creating engaging content and improving SEO.
Proven track record in increasing brand awareness through innovative marketing strategies.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
We are offering a permanent employment opportunity for a Marketing Specialist in Clearwater, Florida. You will be a part of the dynamic team where your main focus will be on creating marketing strategies, managing relationships with external teams, interpreting data from marketing campaigns, and delivering creative concepts.
Responsibilities:
Develop and manage creative marketing strategies for various verticals
Handle the relationship with external B2B and SEO outsourcing group
Analyze data from marketing campaigns to identify success factors and areas for improvement
Create and manage email marketing campaigns for target markets
Develop creative concepts and mockups for the design staff
Manage content across various social media platforms
Utilize CRM to maintain accurate customer records and manage customer inquiries
Use Adobe Creative Cloud and other tools to enhance the creative side of campaigns
Work on brand awareness through blogging and other methods
Use Google Ad and Facebook Insights for advertising and analytics
Conduct AB testing to optimize campaign performance.
Requirements
Proficiency in Adobe Creative Cloud is required for creating compelling visuals and marketing materials.
Familiarity with Content Management System (CMS) to effectively manage and update website content.
Experience with CRM for managing customer interactions and data.
Ability to use Facebook Insights to analyze, report, and optimize social media campaigns.
Experience with Google Ads for creating, managing, and optimizing ad campaigns.
Knowledge of AB Testing to compare campaign variants and optimize marketing efforts.
Demonstrated ability in creating engaging and effective advertisements.
Strong analytical skills for tracking, interpreting and understanding marketing data and metrics.
Experience in blogging, for creating engaging content and improving SEO.
Proven track record in increasing brand awareness through innovative marketing strategies.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
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