Creative Director
Multiply is a social and PR agency moving at the speed of culture. Our agency is home to an industry leading beverage practice with growing snack practices.
Our team is creative, kind, and smart and buys into three values:
- People First - Take care of each other and help people grow
- Work Happy - A happy place where people want to come to work
- Hustle Hard - We value hard work, persistence, and creativity
The Creative Director is responsible for leading the ideation and development of innovative brand campaigns, ensuring all creative work aligns with strategic objectives. They oversee a team of designers, and content creators, providing direction and inspiration to produce compelling visual and written content across multiple platforms. The role requires a deep understanding of storytelling, brand identity, and market trends to craft impactful narratives that resonate with audiences. The Creative Director also collaborates closely with account managers and clients to translate business goals into bold, effective creative strategies.
PRIMARY RESPONSIBILITIES
This role requires a passionate and strategic creative leader who can balance big-picture thinking with hands-on execution while ensuring all creative work supports client goals and agency success. Responsibilities include, but are not limited to;
Creative Leadership & Strategy
- Define and maintain the creative vision for all internal and external projects.
- Oversee the production of all creative materials, ensuring they align with client strategies, industry trends, and platform best practices.
- Develop and uphold brand style guides, including visual identity, voice, and tone, for both clients and the agency.
- Spearhead ideation and execution of creative concepts that push boundaries while delivering measurable results.
- Stay ahead of industry trends and proactively evolve creative strategies to enhance client work.
Team Management & Development
- Lead, mentor, and cultivate the career growth of the creative team, ensuring a high standard of work.
- Supervise daily workflow, assigning projects, setting deadlines, and managing resources efficiently.
- Oversee hiring, onboarding, and training of creative staff to foster a dynamic and collaborative work environment.
- Ensure creative team profitability by monitoring scope-of-work hours, actual time spent, and utilization rates.
Project Execution & Quality Control
- Ensure all creative deliverables meet brand guidelines, social platform best practices, and quality standards.
- Collaborate with Art Directors, Designers, and Copywriters to develop compelling content and marketing assets.
- Oversee storyboarding, creative mock-ups, and shot lists to ensure strategic alignment.
- Manage external creative resources, including photographers, videographers, and freelance designers.
- Provide on-site creative direction for in-house or remote content shoots.
Business Growth & Agency Marketing
- Lead creative development for new business pitches and client presentations.
- Develop engaging proposals and ensure creative ideas align with strategic goals.
- Drive agency marketing efforts by identifying opportunities to increase visibility and brand awareness.
- Collaborate with leadership to refine and evolve Multiply’s brand identity, marketing materials, and digital presence.
QUALIFICATIONS
- 5+ years of experience in a creative leadership role within a PR, advertising, or marketing agency.
- Proven ability to develop and execute compelling brand narratives across multiple platforms.
- Strong leadership and team management skills, with experience mentoring and developing creative teams.
- Expertise in design, branding, and content strategy, with a deep understanding of visual identity and storytelling.
- Proficiency in industry-standard design and content creation tools (e.g., Adobe Creative Suite, Figma, Canva).
- Strong copywriting and editorial skills, with the ability to craft and oversee high-quality, error-free content.
- Experience managing budgets, timelines, and resources to ensure projects are delivered on time and within scope.
- Excellent presentation and communication skills, with the ability to pitch ideas and lead client-facing discussions.
- Ability to analyze performance metrics and translate insights into creative improvements.
- Deep understanding of social media trends, digital marketing, and emerging creative technologies.
COMPANY BENEFITS
- 100% Remote, within NYC metro area preferred
- Health, Dental and Vision insurance with access to mental health advisors and general benefits planning
- 401(k) program
- Weekly Wellness Hours
- Unlimited Vacation Days
- 11 Company Holidays
- Closed Between Dec. 23 and Jan. 2
- Quarterly In-Person Retreats
Multiply is a social and PR agency moving at the speed of culture. Our agency is home to an industry leading beverage practice with growing snack practices.
Our team is creative, kind, and smart and buys into three values:
- People First - Take care of each other and help people grow
- Work Happy - A happy place where people want to come to work
- Hustle Hard - We value hard work, persistence, and creativity
The Creative Director is responsible for leading the ideation and development of innovative brand campaigns, ensuring all creative work aligns with strategic objectives. They oversee a team of designers, and content creators, providing direction and inspiration to produce compelling visual and written content across multiple platforms. The role requires a deep understanding of storytelling, brand identity, and market trends to craft impactful narratives that resonate with audiences. The Creative Director also collaborates closely with account managers and clients to translate business goals into bold, effective creative strategies.
PRIMARY RESPONSIBILITIES
This role requires a passionate and strategic creative leader who can balance big-picture thinking with hands-on execution while ensuring all creative work supports client goals and agency success. Responsibilities include, but are not limited to;
Creative Leadership & Strategy
- Define and maintain the creative vision for all internal and external projects.
- Oversee the production of all creative materials, ensuring they align with client strategies, industry trends, and platform best practices.
- Develop and uphold brand style guides, including visual identity, voice, and tone, for both clients and the agency.
- Spearhead ideation and execution of creative concepts that push boundaries while delivering measurable results.
- Stay ahead of industry trends and proactively evolve creative strategies to enhance client work.
Team Management & Development
- Lead, mentor, and cultivate the career growth of the creative team, ensuring a high standard of work.
- Supervise daily workflow, assigning projects, setting deadlines, and managing resources efficiently.
- Oversee hiring, onboarding, and training of creative staff to foster a dynamic and collaborative work environment.
- Ensure creative team profitability by monitoring scope-of-work hours, actual time spent, and utilization rates.
Project Execution & Quality Control
- Ensure all creative deliverables meet brand guidelines, social platform best practices, and quality standards.
- Collaborate with Art Directors, Designers, and Copywriters to develop compelling content and marketing assets.
- Oversee storyboarding, creative mock-ups, and shot lists to ensure strategic alignment.
- Manage external creative resources, including photographers, videographers, and freelance designers.
- Provide on-site creative direction for in-house or remote content shoots.
Business Growth & Agency Marketing
- Lead creative development for new business pitches and client presentations.
- Develop engaging proposals and ensure creative ideas align with strategic goals.
- Drive agency marketing efforts by identifying opportunities to increase visibility and brand awareness.
- Collaborate with leadership to refine and evolve Multiply’s brand identity, marketing materials, and digital presence.
QUALIFICATIONS
- 5+ years of experience in a creative leadership role within a PR, advertising, or marketing agency.
- Proven ability to develop and execute compelling brand narratives across multiple platforms.
- Strong leadership and team management skills, with experience mentoring and developing creative teams.
- Expertise in design, branding, and content strategy, with a deep understanding of visual identity and storytelling.
- Proficiency in industry-standard design and content creation tools (e.g., Adobe Creative Suite, Figma, Canva).
- Strong copywriting and editorial skills, with the ability to craft and oversee high-quality, error-free content.
- Experience managing budgets, timelines, and resources to ensure projects are delivered on time and within scope.
- Excellent presentation and communication skills, with the ability to pitch ideas and lead client-facing discussions.
- Ability to analyze performance metrics and translate insights into creative improvements.
- Deep understanding of social media trends, digital marketing, and emerging creative technologies.
COMPANY BENEFITS
- 100% Remote, within NYC metro area preferred
- Health, Dental and Vision insurance with access to mental health advisors and general benefits planning
- 401(k) program
- Weekly Wellness Hours
- Unlimited Vacation Days
- 11 Company Holidays
- Closed Between Dec. 23 and Jan. 2
- Quarterly In-Person Retreats