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Marketing Data Analyst

Salary undisclosed

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Are you a data-savvy marketing enthusiast ready to drive strategic decision-making? We’re on the lookout for a seasoned Data Analyst who can turn complex numbers into actionable insights that shape the future of our marketing initiatives.

What You’ll Do

  • Evaluate marketing campaigns, tradeshows, and digital initiatives using advanced techniques like attribution, channel mix, and incrementality modeling to uncover key insights on ROI, ROAS, and customer lifetime value.
  • Develop robust dashboards and reporting tools with SQL, Tableau, R, or similar platforms to monitor performance and drive continuous improvement in our marketing strategies.
  • Work closely with our passionate marketing team and senior leaders to craft a forward-thinking Marketing Measurement Framework that guides our decisions well into the future.
  • Analyze and assess marketing spend effectiveness, ensuring every dollar contributes to measurable growth while also enhancing our Retail Media Network through data-driven strategies.
  • Maintain the integrity and usability of our data systems, mapping data flows across systems and resolving quality issues to empower insightful business decisions.

What We’re Looking For

  • A Bachelor’s degree in Data Analysis, Statistics, Quantitative Analysis, or a related field is required.
  • You should have 3-7+ years of proven experience in data analysis and marketing analytics, showcasing your ability to translate data into clear, strategic actions.
  • Proficiency in SQL, Tableau, R, or equivalent tools is essential.
  • A strong connection to the Greater Cleveland community is a must.
  • You thrive on asking the right questions, challenging assumptions, and influencing teams with your data-backed recommendations.

What’s Next

As you’ve probably guessed, OverDrive is a place that values individuality and variety. We don’t want you to be like everyone else, we don’t even want you to be like us—we want you to be like you! So, if you're interested in joining the OverDrive team, apply and tell us what inspires you about OverDrive and why you think you are perfect for our team.

Are you a data-savvy marketing enthusiast ready to drive strategic decision-making? We’re on the lookout for a seasoned Data Analyst who can turn complex numbers into actionable insights that shape the future of our marketing initiatives.

What You’ll Do

  • Evaluate marketing campaigns, tradeshows, and digital initiatives using advanced techniques like attribution, channel mix, and incrementality modeling to uncover key insights on ROI, ROAS, and customer lifetime value.
  • Develop robust dashboards and reporting tools with SQL, Tableau, R, or similar platforms to monitor performance and drive continuous improvement in our marketing strategies.
  • Work closely with our passionate marketing team and senior leaders to craft a forward-thinking Marketing Measurement Framework that guides our decisions well into the future.
  • Analyze and assess marketing spend effectiveness, ensuring every dollar contributes to measurable growth while also enhancing our Retail Media Network through data-driven strategies.
  • Maintain the integrity and usability of our data systems, mapping data flows across systems and resolving quality issues to empower insightful business decisions.

What We’re Looking For

  • A Bachelor’s degree in Data Analysis, Statistics, Quantitative Analysis, or a related field is required.
  • You should have 3-7+ years of proven experience in data analysis and marketing analytics, showcasing your ability to translate data into clear, strategic actions.
  • Proficiency in SQL, Tableau, R, or equivalent tools is essential.
  • A strong connection to the Greater Cleveland community is a must.
  • You thrive on asking the right questions, challenging assumptions, and influencing teams with your data-backed recommendations.

What’s Next

As you’ve probably guessed, OverDrive is a place that values individuality and variety. We don’t want you to be like everyone else, we don’t even want you to be like us—we want you to be like you! So, if you're interested in joining the OverDrive team, apply and tell us what inspires you about OverDrive and why you think you are perfect for our team.