Social Media Marketing Campaign Director at YTK Media
About Us
YTK Media is a dynamic marketing and advertising company specializing in music promotion through strategic social media campaigns. We work with record labels and artists to create engaging content that resonates with audiences across multiple platforms, primarily focusing on TikTok.
The Role
We're seeking an experienced Social Media Marketing Campaign Director to lead our TikTok music campaigns. This role is perfect for a self-motivated professional who thrives in a fast-paced environment and is passionate about music marketing.
Primary Responsibilities
- Set creative direction and generate targeted lists of social accounts for content creation
- Develop and manage TikTok campaigns for artists and record labels across various genres
- Bring in new business and manage deliverables with our current TikTok campaign team
- Handle client communications with artists, labels, and social media account owners
- Recruit and manage relationships with social media creators and artists
- Craft compelling creative narratives for posts that organically fit within various music genres
- Make necessary content edits to meet platform requirements
- Lead and develop a growing team of campaign specialists
Required Qualifications
- Proven track record with 100+ completed social media campaigns in the music industry
- Deep understanding of various music genres and their social media audiences
- Up-to-date knowledge of social media trends, vocabulary, and hashtags
- Proficiency with basic editing tools (e.g., InShot)
- Experience with organizational software tools (Google Workspace, Notion, Slack, CreatorCore)
- Excellent creative writing skills and strategic thinking abilities
- Strong organizational skills and ability to manage multiple campaigns simultaneously
- Exceptional communication and leadership abilities
- Self-starter with an entrepreneurial mindset
- Team player who values a family-oriented work culture
Work Environment
- Remote-friendly position with flexibility on work location
- Primary working hours align with West Coast time (10AM - 6PM PST)
- Campaign work may occasionally extend beyond standard hours
- Fast-paced startup environment that rewards initiative and creativity
Compensation
- Base salary of $5,000-$7,000 monthly (depending on experience)
- Additional commission offered
Bonus Qualifications (Nice to Have)
- Existing relationships with social media creators/accounts
- Sales experience in the music industry
- Portfolio of successful TikTok campaigns
Current Opportunity
We currently manage ~$70,000 in monthly TikTok campaign spend that this role will immediately oversee, with significant growth opportunities.
YTK Media is building the future of music marketing through innovative social campaigns. Join our team and help shape how artists connect with audiences in the digital age.
To Apply: Please include your experience with TikTok campaigns in the music industry, highlighting your work with target lists, headlines, captions, and cross-genre content creation.
About Us
YTK Media is a dynamic marketing and advertising company specializing in music promotion through strategic social media campaigns. We work with record labels and artists to create engaging content that resonates with audiences across multiple platforms, primarily focusing on TikTok.
The Role
We're seeking an experienced Social Media Marketing Campaign Director to lead our TikTok music campaigns. This role is perfect for a self-motivated professional who thrives in a fast-paced environment and is passionate about music marketing.
Primary Responsibilities
- Set creative direction and generate targeted lists of social accounts for content creation
- Develop and manage TikTok campaigns for artists and record labels across various genres
- Bring in new business and manage deliverables with our current TikTok campaign team
- Handle client communications with artists, labels, and social media account owners
- Recruit and manage relationships with social media creators and artists
- Craft compelling creative narratives for posts that organically fit within various music genres
- Make necessary content edits to meet platform requirements
- Lead and develop a growing team of campaign specialists
Required Qualifications
- Proven track record with 100+ completed social media campaigns in the music industry
- Deep understanding of various music genres and their social media audiences
- Up-to-date knowledge of social media trends, vocabulary, and hashtags
- Proficiency with basic editing tools (e.g., InShot)
- Experience with organizational software tools (Google Workspace, Notion, Slack, CreatorCore)
- Excellent creative writing skills and strategic thinking abilities
- Strong organizational skills and ability to manage multiple campaigns simultaneously
- Exceptional communication and leadership abilities
- Self-starter with an entrepreneurial mindset
- Team player who values a family-oriented work culture
Work Environment
- Remote-friendly position with flexibility on work location
- Primary working hours align with West Coast time (10AM - 6PM PST)
- Campaign work may occasionally extend beyond standard hours
- Fast-paced startup environment that rewards initiative and creativity
Compensation
- Base salary of $5,000-$7,000 monthly (depending on experience)
- Additional commission offered
Bonus Qualifications (Nice to Have)
- Existing relationships with social media creators/accounts
- Sales experience in the music industry
- Portfolio of successful TikTok campaigns
Current Opportunity
We currently manage ~$70,000 in monthly TikTok campaign spend that this role will immediately oversee, with significant growth opportunities.
YTK Media is building the future of music marketing through innovative social campaigns. Join our team and help shape how artists connect with audiences in the digital age.
To Apply: Please include your experience with TikTok campaigns in the music industry, highlighting your work with target lists, headlines, captions, and cross-genre content creation.