T
CRM Expert
Salary undisclosed
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Description
The CRM Expert will be responsible for the deployment of CRM activities, ensuring standardization, optimization, and implementation of best practices. They support the brand team in defining the end-to-end strategic direction across acquisition, retention & loyalty, to nurture relationships with customers through digital channels.
They're committed to sharing best practices across the team to ensure efficient work whilst driving optimal performance, and closely collaborate with and consult the brand on CRM best practices.
RESPONSIBILITIES INCLUDE:
Strategy development
- Accountable for acquisition and retention strategies of consumer base
- Definition of CRM roadmap and execution
- Definition of data collection, enrichment & activation roadmap for personalization
- Activation of triggers, email, SMS, services
- Definition, design and blueprint for trigger journey design and execution coordination
- Planning & drafting cloud pages for data acquisition & enrichment
- Accountable for agency/dev execution
Creation of Campaigns
- Creation of campaign briefs & agency management
- Responsible for segmentation
- Responsible for data activation and personalization
Quality Assurance
- Accountable QA campaigns + Marketing
- Plan and implement brand A/B testing plan
Governance, Best Practices, Operation improvements & Recommendations
- Support & secure excellence on CRM execution and actionable roadmap per brand
- Execute and adjust CRM calendar across assigned brands
- CRM calendar recommendations on tactics and activation strategy
- Share and adopt brand best practice and recommendations
- Execute and adapt email Activation Toolkits (Templates, configurations, unsubs models etc.)
- Long-term ideal: more FTE to fully in-house execution
Additional Skills & Qualifications
CRM Experience must include In depth knowledge of the following:
CRM software (preferably SFMC)
Acquisition strategy definition & execution
Retention strategy definition & execution
Loyalty strategy definition & execution
A/B Testing
Journey creation
Audience/segmentation creation
Performance analysis
Marketing automation
Compliance and regulations
Personalization techniques
Agile Ways of Working
- Must have expertise in decision-making and making recommendations
- Responsible for creating the strategy behind brand activation programs/ triggers/ campaigns and then executing on those campaigns
- Responsible for hitting KPIs within those campaigns
**SQL not mandatory but an ASSET
**Experience in retail an ASSET
**introverted/super shy personality traits is a disqualifier
Experience Level
Intermediate Level
Pay and Benefits
The pay range for this position is $54.25 - $65.00/hr.
Workplace Type
This is a hybrid position in Montreal,QC.
propos de TEKsystems:
Nous sommes partenaires dans la transformation. Nous aidons les clients activer des ides et des solutions afin de profiter d'un nouveau monde d'opportunits. Nous sommes une quipe solide de 80 000 personnes, nous travaillons avec plus de 6 000 clients, dont 80 % faisant partie du Fortune 500, partout en Amrique du Nord, en Europe et en Asie. En tant que chefs de file de l'industrie des services technologiques complets, des services aux talents et des applications du monde rel, nous travaillons avec des leaders progressistes pour favoriser le changement. C'est le pouvoir d'un vrai partenariat. TEKsystems est une socit du groupe Allegis.
Qubec Numro du permis d'agence de placement de personnel AP-2000547
About TEKsystems:
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
Quebec Personnel Placement Agency Permit Number AP-2000547
The CRM Expert will be responsible for the deployment of CRM activities, ensuring standardization, optimization, and implementation of best practices. They support the brand team in defining the end-to-end strategic direction across acquisition, retention & loyalty, to nurture relationships with customers through digital channels.
They're committed to sharing best practices across the team to ensure efficient work whilst driving optimal performance, and closely collaborate with and consult the brand on CRM best practices.
RESPONSIBILITIES INCLUDE:
Strategy development
- Accountable for acquisition and retention strategies of consumer base
- Definition of CRM roadmap and execution
- Definition of data collection, enrichment & activation roadmap for personalization
- Activation of triggers, email, SMS, services
- Definition, design and blueprint for trigger journey design and execution coordination
- Planning & drafting cloud pages for data acquisition & enrichment
- Accountable for agency/dev execution
Creation of Campaigns
- Creation of campaign briefs & agency management
- Responsible for segmentation
- Responsible for data activation and personalization
Quality Assurance
- Accountable QA campaigns + Marketing
- Plan and implement brand A/B testing plan
Governance, Best Practices, Operation improvements & Recommendations
- Support & secure excellence on CRM execution and actionable roadmap per brand
- Execute and adjust CRM calendar across assigned brands
- CRM calendar recommendations on tactics and activation strategy
- Share and adopt brand best practice and recommendations
- Execute and adapt email Activation Toolkits (Templates, configurations, unsubs models etc.)
- Long-term ideal: more FTE to fully in-house execution
Additional Skills & Qualifications
CRM Experience must include In depth knowledge of the following:
CRM software (preferably SFMC)
Acquisition strategy definition & execution
Retention strategy definition & execution
Loyalty strategy definition & execution
A/B Testing
Journey creation
Audience/segmentation creation
Performance analysis
Marketing automation
Compliance and regulations
Personalization techniques
Agile Ways of Working
- Must have expertise in decision-making and making recommendations
- Responsible for creating the strategy behind brand activation programs/ triggers/ campaigns and then executing on those campaigns
- Responsible for hitting KPIs within those campaigns
**SQL not mandatory but an ASSET
**Experience in retail an ASSET
**introverted/super shy personality traits is a disqualifier
Experience Level
Intermediate Level
Pay and Benefits
The pay range for this position is $54.25 - $65.00/hr.
Workplace Type
This is a hybrid position in Montreal,QC.
propos de TEKsystems:
Nous sommes partenaires dans la transformation. Nous aidons les clients activer des ides et des solutions afin de profiter d'un nouveau monde d'opportunits. Nous sommes une quipe solide de 80 000 personnes, nous travaillons avec plus de 6 000 clients, dont 80 % faisant partie du Fortune 500, partout en Amrique du Nord, en Europe et en Asie. En tant que chefs de file de l'industrie des services technologiques complets, des services aux talents et des applications du monde rel, nous travaillons avec des leaders progressistes pour favoriser le changement. C'est le pouvoir d'un vrai partenariat. TEKsystems est une socit du groupe Allegis.
Qubec Numro du permis d'agence de placement de personnel AP-2000547
About TEKsystems:
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
Quebec Personnel Placement Agency Permit Number AP-2000547
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
Report this job Description
The CRM Expert will be responsible for the deployment of CRM activities, ensuring standardization, optimization, and implementation of best practices. They support the brand team in defining the end-to-end strategic direction across acquisition, retention & loyalty, to nurture relationships with customers through digital channels.
They're committed to sharing best practices across the team to ensure efficient work whilst driving optimal performance, and closely collaborate with and consult the brand on CRM best practices.
RESPONSIBILITIES INCLUDE:
Strategy development
- Accountable for acquisition and retention strategies of consumer base
- Definition of CRM roadmap and execution
- Definition of data collection, enrichment & activation roadmap for personalization
- Activation of triggers, email, SMS, services
- Definition, design and blueprint for trigger journey design and execution coordination
- Planning & drafting cloud pages for data acquisition & enrichment
- Accountable for agency/dev execution
Creation of Campaigns
- Creation of campaign briefs & agency management
- Responsible for segmentation
- Responsible for data activation and personalization
Quality Assurance
- Accountable QA campaigns + Marketing
- Plan and implement brand A/B testing plan
Governance, Best Practices, Operation improvements & Recommendations
- Support & secure excellence on CRM execution and actionable roadmap per brand
- Execute and adjust CRM calendar across assigned brands
- CRM calendar recommendations on tactics and activation strategy
- Share and adopt brand best practice and recommendations
- Execute and adapt email Activation Toolkits (Templates, configurations, unsubs models etc.)
- Long-term ideal: more FTE to fully in-house execution
Additional Skills & Qualifications
CRM Experience must include In depth knowledge of the following:
CRM software (preferably SFMC)
Acquisition strategy definition & execution
Retention strategy definition & execution
Loyalty strategy definition & execution
A/B Testing
Journey creation
Audience/segmentation creation
Performance analysis
Marketing automation
Compliance and regulations
Personalization techniques
Agile Ways of Working
- Must have expertise in decision-making and making recommendations
- Responsible for creating the strategy behind brand activation programs/ triggers/ campaigns and then executing on those campaigns
- Responsible for hitting KPIs within those campaigns
**SQL not mandatory but an ASSET
**Experience in retail an ASSET
**introverted/super shy personality traits is a disqualifier
Experience Level
Intermediate Level
Pay and Benefits
The pay range for this position is $54.25 - $65.00/hr.
Workplace Type
This is a hybrid position in Montreal,QC.
propos de TEKsystems:
Nous sommes partenaires dans la transformation. Nous aidons les clients activer des ides et des solutions afin de profiter d'un nouveau monde d'opportunits. Nous sommes une quipe solide de 80 000 personnes, nous travaillons avec plus de 6 000 clients, dont 80 % faisant partie du Fortune 500, partout en Amrique du Nord, en Europe et en Asie. En tant que chefs de file de l'industrie des services technologiques complets, des services aux talents et des applications du monde rel, nous travaillons avec des leaders progressistes pour favoriser le changement. C'est le pouvoir d'un vrai partenariat. TEKsystems est une socit du groupe Allegis.
Qubec Numro du permis d'agence de placement de personnel AP-2000547
About TEKsystems:
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
Quebec Personnel Placement Agency Permit Number AP-2000547
The CRM Expert will be responsible for the deployment of CRM activities, ensuring standardization, optimization, and implementation of best practices. They support the brand team in defining the end-to-end strategic direction across acquisition, retention & loyalty, to nurture relationships with customers through digital channels.
They're committed to sharing best practices across the team to ensure efficient work whilst driving optimal performance, and closely collaborate with and consult the brand on CRM best practices.
RESPONSIBILITIES INCLUDE:
Strategy development
- Accountable for acquisition and retention strategies of consumer base
- Definition of CRM roadmap and execution
- Definition of data collection, enrichment & activation roadmap for personalization
- Activation of triggers, email, SMS, services
- Definition, design and blueprint for trigger journey design and execution coordination
- Planning & drafting cloud pages for data acquisition & enrichment
- Accountable for agency/dev execution
Creation of Campaigns
- Creation of campaign briefs & agency management
- Responsible for segmentation
- Responsible for data activation and personalization
Quality Assurance
- Accountable QA campaigns + Marketing
- Plan and implement brand A/B testing plan
Governance, Best Practices, Operation improvements & Recommendations
- Support & secure excellence on CRM execution and actionable roadmap per brand
- Execute and adjust CRM calendar across assigned brands
- CRM calendar recommendations on tactics and activation strategy
- Share and adopt brand best practice and recommendations
- Execute and adapt email Activation Toolkits (Templates, configurations, unsubs models etc.)
- Long-term ideal: more FTE to fully in-house execution
Additional Skills & Qualifications
CRM Experience must include In depth knowledge of the following:
CRM software (preferably SFMC)
Acquisition strategy definition & execution
Retention strategy definition & execution
Loyalty strategy definition & execution
A/B Testing
Journey creation
Audience/segmentation creation
Performance analysis
Marketing automation
Compliance and regulations
Personalization techniques
Agile Ways of Working
- Must have expertise in decision-making and making recommendations
- Responsible for creating the strategy behind brand activation programs/ triggers/ campaigns and then executing on those campaigns
- Responsible for hitting KPIs within those campaigns
**SQL not mandatory but an ASSET
**Experience in retail an ASSET
**introverted/super shy personality traits is a disqualifier
Experience Level
Intermediate Level
Pay and Benefits
The pay range for this position is $54.25 - $65.00/hr.
Workplace Type
This is a hybrid position in Montreal,QC.
propos de TEKsystems:
Nous sommes partenaires dans la transformation. Nous aidons les clients activer des ides et des solutions afin de profiter d'un nouveau monde d'opportunits. Nous sommes une quipe solide de 80 000 personnes, nous travaillons avec plus de 6 000 clients, dont 80 % faisant partie du Fortune 500, partout en Amrique du Nord, en Europe et en Asie. En tant que chefs de file de l'industrie des services technologiques complets, des services aux talents et des applications du monde rel, nous travaillons avec des leaders progressistes pour favoriser le changement. C'est le pouvoir d'un vrai partenariat. TEKsystems est une socit du groupe Allegis.
Qubec Numro du permis d'agence de placement de personnel AP-2000547
About TEKsystems:
We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.
The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
Quebec Personnel Placement Agency Permit Number AP-2000547
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
Report this job