DTC Media Manager

Role Title: DTC Media Manager

Duration: 9 months

Preferred Location: NYC- 3 days onsite

Role Description:

• This role sits at the intersection of marketing & product development, and is accountable for hitting our growth targets & business objectives in the US, including user acquisition, retention and upsell
• This is a hands on the keyboard role focused on growth hacking with a small budget divided between paid search and paid social.
• Primary KPI is driving down cost per acquisition
• Adjustments day to day for paid social and paid search based on performance and metrics
• Manage our agency partners to get what you need

Requirements:

• Must have hands to the keyboard adtech experience with Facebook Business Manager and similar platforms as well as shopping channels such as Google, Bing, and Microsoft.
• Experience with TradeDesk or LiveRamp or similar tools required
• Must have at least 2-3 years of DTC experience in a hands to keyboard role working with adtech and shopping channels
• Prefer someone who comes from an agency background and has managed smaller budgets ($1M)
• Must be local to NYC and able to be onsite 3 days per week

Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.

Role Title: DTC Media Manager

Duration: 9 months

Preferred Location: NYC- 3 days onsite

Role Description:

• This role sits at the intersection of marketing & product development, and is accountable for hitting our growth targets & business objectives in the US, including user acquisition, retention and upsell
• This is a hands on the keyboard role focused on growth hacking with a small budget divided between paid search and paid social.
• Primary KPI is driving down cost per acquisition
• Adjustments day to day for paid social and paid search based on performance and metrics
• Manage our agency partners to get what you need

Requirements:

• Must have hands to the keyboard adtech experience with Facebook Business Manager and similar platforms as well as shopping channels such as Google, Bing, and Microsoft.
• Experience with TradeDesk or LiveRamp or similar tools required
• Must have at least 2-3 years of DTC experience in a hands to keyboard role working with adtech and shopping channels
• Prefer someone who comes from an agency background and has managed smaller budgets ($1M)
• Must be local to NYC and able to be onsite 3 days per week

Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.