Director of Marketing
- Full Time, onsite
- Restaurant Zone Recruiting
- New York City Metropolitan Area, United States of America
THE OPPORTUNITY
A globally recognized, NYC-based hospitality brand known for its award-winning burgers and viral, famous milkshakes is seeking an exceptional Director of Marketing to join our leadership team. With locations in major cities worldwide and a social media presence, we're looking for a visionary marketer to elevate our brand to even greater heights.
WHO YOU ARE
You're an experienced marketing leader with a proven track record in the restaurant industry. You thrive in entrepreneurial environments where you can shape strategy and drive impact. You understand the unique intersection of food, experience, and social media that drives modern hospitality brands. You're equally comfortable developing high-level marketing strategies and rolling up your sleeves to execute when needed.
WHAT YOU'LL DO
- Own and evolve our brand narrative across all touchpoints
- Lead social media strategy to continue growing
- Develop marketing initiatives that drive foot traffic and engagement across all locations
- Collaborate directly with the founders to align marketing efforts with their vision
- Create and manage marketing campaigns for new restaurant openings, seasonal menu items, and special events
- Analyze marketing performance data to optimize strategies and ROI
- Build and lead a high-performing marketing team
WHAT YOU BRING
- 5+ years of marketing experience with progressive responsibility, with REQUIRED restaurant/hospitality industry experience
- Proven success managing social media strategies that drive real business results
- Strong understanding of digital marketing, content creation, and influencer partnerships
- Experience building and nurturing iconic food or lifestyle brands
- Excellent creative direction skills with an eye for compelling visual content
- Data-driven approach to marketing with ability to measure and demonstrate ROI
- Exceptional communication skills and ability to work directly with founders
- Entrepreneurial mindset with the ability to create your own roadmap for success
THE DETAILS
- Salary: $150,000 - $175,000, commensurate with experience
- Location: NYC-based (must live in or near New York City)
- Reports to: Founders
- Structure: This is a role for self-starters who can define their own impact
THE OPPORTUNITY
A globally recognized, NYC-based hospitality brand known for its award-winning burgers and viral, famous milkshakes is seeking an exceptional Director of Marketing to join our leadership team. With locations in major cities worldwide and a social media presence, we're looking for a visionary marketer to elevate our brand to even greater heights.
WHO YOU ARE
You're an experienced marketing leader with a proven track record in the restaurant industry. You thrive in entrepreneurial environments where you can shape strategy and drive impact. You understand the unique intersection of food, experience, and social media that drives modern hospitality brands. You're equally comfortable developing high-level marketing strategies and rolling up your sleeves to execute when needed.
WHAT YOU'LL DO
- Own and evolve our brand narrative across all touchpoints
- Lead social media strategy to continue growing
- Develop marketing initiatives that drive foot traffic and engagement across all locations
- Collaborate directly with the founders to align marketing efforts with their vision
- Create and manage marketing campaigns for new restaurant openings, seasonal menu items, and special events
- Analyze marketing performance data to optimize strategies and ROI
- Build and lead a high-performing marketing team
WHAT YOU BRING
- 5+ years of marketing experience with progressive responsibility, with REQUIRED restaurant/hospitality industry experience
- Proven success managing social media strategies that drive real business results
- Strong understanding of digital marketing, content creation, and influencer partnerships
- Experience building and nurturing iconic food or lifestyle brands
- Excellent creative direction skills with an eye for compelling visual content
- Data-driven approach to marketing with ability to measure and demonstrate ROI
- Exceptional communication skills and ability to work directly with founders
- Entrepreneurial mindset with the ability to create your own roadmap for success
THE DETAILS
- Salary: $150,000 - $175,000, commensurate with experience
- Location: NYC-based (must live in or near New York City)
- Reports to: Founders
- Structure: This is a role for self-starters who can define their own impact