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National Sales Manager

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Kerusso is seeking a qualified individual to enhance the company's Sales efforts and support our overall Mission.

The National Sales Manager role at Kerusso is a strategic leadership position that is responsible for driving sales growth and market penetration within faith-based and general market independent retail channels, reporting to the VP of Sales. This individual will lead and mentor a team of internal sales representatives, while also managing and collaborating with external independent sales rep groups. Leveraging data-driven insights and a deep understanding of market trends, the National Sales Manager will develop and execute comprehensive sales strategies, optimize sales processes, and foster strong relationships with key stakeholders. This role requires a forward-thinking leader with a proven ability to adapt to evolving market dynamics and utilize technology to enhance sales performance.

PRIMARY RESPONSIBILITIES

Strategic Leadership & Sales Planning:

o Formulate sales plans by incorporating market analysis, competitive intelligence, and customer insights.

o Identify and capitalize on emerging market opportunities and evolving consumer trends, anticipating future market shifts.

o Utilize data analytics to evaluate sales performance, identify areas of improvement, and refine strategies.

o Forecast sales, track key performance indicators (KPIs), and provide regular reports to senior management.

Sales Team Management & Development:

o Lead, mentor, and motivate a team of internal sales representatives, fostering a high-performance culture, focused on achieving sales targets.

o Manage and collaborate with external independent sales rep groups, providing strategic guidance and ensuring alignment with company objectives.

o Develop and deliver effective sales training programs to enhance the skills and knowledge of both internal and external sales teams.

o Optimize sales processes and workflows to maximize efficiency and productivity.

Relationship Management & Business Development:

o Identify and pursue new opportunities; expanding the company's market reach and customer base.

o Represent the company at events and trade shows, promoting brand awareness and generating leads.

o Maintain a deep understanding of customer preferences, providing exceptional customer service.

Cross-Functional Collaboration & Operational Excellence:

o Collaborate with internal departments to ensure seamless order fulfillment and customer satisfaction.

o Utilize HubSpot CRM to manage sales pipelines, track customer interactions, and generate sales reports.

o Drive continuous improvement initiatives to optimize processes and enhance operational efficiency.

o Stay abreast of industry best practices and emerging technologies, incorporating them into sales strategies and operations.

o Analyze sales data to identify trends, opportunities, and challenges, and provide actionable insights.

REQUIRED SKILLS

· Strategic Thinking & Planning

· Sales Leadership & Team Management

· Relationship Management & Business Development

· Data Analysis & Reporting

· Technology Proficiency (CRM Tools, MS Office Suite, etc.)

· Problem Solving & Decision Making

· Adaptability & Change Management

· Communication & Presentation Skills

· Market Awareness

· Sales Acumen

REQUIRED EDUCATION & EXPERIENCE

· Bachelor’s degree in Business Administration, Sales and Marketing, or a related field.

· Minimum of 6-8 years of experience in independent retailer channels.

· Proven track record of exceeding sales targets and driving revenue growth.

· Extensive experience managing both internal and external sales teams.

· Experience working with faith-based retail or similar markets is a plus.

· Ability to travel 25% or more.

Kerusso is seeking a qualified individual to enhance the company's Sales efforts and support our overall Mission.

The National Sales Manager role at Kerusso is a strategic leadership position that is responsible for driving sales growth and market penetration within faith-based and general market independent retail channels, reporting to the VP of Sales. This individual will lead and mentor a team of internal sales representatives, while also managing and collaborating with external independent sales rep groups. Leveraging data-driven insights and a deep understanding of market trends, the National Sales Manager will develop and execute comprehensive sales strategies, optimize sales processes, and foster strong relationships with key stakeholders. This role requires a forward-thinking leader with a proven ability to adapt to evolving market dynamics and utilize technology to enhance sales performance.

PRIMARY RESPONSIBILITIES

Strategic Leadership & Sales Planning:

o Formulate sales plans by incorporating market analysis, competitive intelligence, and customer insights.

o Identify and capitalize on emerging market opportunities and evolving consumer trends, anticipating future market shifts.

o Utilize data analytics to evaluate sales performance, identify areas of improvement, and refine strategies.

o Forecast sales, track key performance indicators (KPIs), and provide regular reports to senior management.

Sales Team Management & Development:

o Lead, mentor, and motivate a team of internal sales representatives, fostering a high-performance culture, focused on achieving sales targets.

o Manage and collaborate with external independent sales rep groups, providing strategic guidance and ensuring alignment with company objectives.

o Develop and deliver effective sales training programs to enhance the skills and knowledge of both internal and external sales teams.

o Optimize sales processes and workflows to maximize efficiency and productivity.

Relationship Management & Business Development:

o Identify and pursue new opportunities; expanding the company's market reach and customer base.

o Represent the company at events and trade shows, promoting brand awareness and generating leads.

o Maintain a deep understanding of customer preferences, providing exceptional customer service.

Cross-Functional Collaboration & Operational Excellence:

o Collaborate with internal departments to ensure seamless order fulfillment and customer satisfaction.

o Utilize HubSpot CRM to manage sales pipelines, track customer interactions, and generate sales reports.

o Drive continuous improvement initiatives to optimize processes and enhance operational efficiency.

o Stay abreast of industry best practices and emerging technologies, incorporating them into sales strategies and operations.

o Analyze sales data to identify trends, opportunities, and challenges, and provide actionable insights.

REQUIRED SKILLS

· Strategic Thinking & Planning

· Sales Leadership & Team Management

· Relationship Management & Business Development

· Data Analysis & Reporting

· Technology Proficiency (CRM Tools, MS Office Suite, etc.)

· Problem Solving & Decision Making

· Adaptability & Change Management

· Communication & Presentation Skills

· Market Awareness

· Sales Acumen

REQUIRED EDUCATION & EXPERIENCE

· Bachelor’s degree in Business Administration, Sales and Marketing, or a related field.

· Minimum of 6-8 years of experience in independent retailer channels.

· Proven track record of exceeding sales targets and driving revenue growth.

· Extensive experience managing both internal and external sales teams.

· Experience working with faith-based retail or similar markets is a plus.

· Ability to travel 25% or more.