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Marketing - Program Management Senior Specialist

Salary undisclosed

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At Google Operations Center we help Google users and customers solve problems and accomplish their goals—all while enjoying a culture focused on improving continuously and being better together! We work hard and play hard!

The Program Management Senior Specialist plays a critical role in executing outbound marketing programs that drive revenue and lead generation. Key responsibilities include: end-to-end development and deployment of email marketing programs, creation of lead-focused email offers, A/B testing, landing page development, program reporting, marketing calendar management and project management. This position supports Google corporate, industry and service marketers as clients.

You will also serve as a strategic partner between marketers and the offshore marketing operations team ensuring flawless campaign execution in partnering with the offshore team in delivering quality marketing programs within SLAs. The successful candidate will not only be well-versed in email marketing best practices, but also can manage multiple projects simultaneously and with a client-service mindset.

Responsibilities

  • Project manage email marketing programs using a host of MarTech marketing and management tools
  • Interface with multiple marketing leads and the offshore marketing operations team to turn marketing and campaign plans into actionable email marketing programs
  • Collaborate with other digital team members (e.g. language translations) to coordinate execution of marketing programs, including escalations (issue analysis and resolution)
  • Provide oversight to the dedicated offshore marketing operations team to build and deliver quality marketing programs globally
  • Develop and deliver marketing automation metrics, interpret data and produce reports against KPIs and SLAs
  • Responsible for ongoing training of MarTech Tool skills
  • Enhance and communicate email marketing best practices
  • Support in marketing automation processes and tool improvement projects

Required Skills and Competencies

  • Overall 5+ years experience in project management roles, coordinating projects across multiple organizations/cross functional teams; with 2+ years experience in marketing automation tools such as Marketo, Eloqua, Marketing Cloud, etc.
  • Strong project and program coordination skills
  • Ability to apply critical thinking to enhance email marketing programs
  • Process oriented and quality focused with exceptional attention to detail
  • Proven analytical, quantitative and problem-solving skills; a mindset for testing and using data to enhance program efficacy
  • Strong writing, proofreading and interpersonal communication skills
  • Demonstrated ability to work in a fast-paced, deadline-oriented environment
  • Excellent organizational skills and ability to juggle multiple tasks on deadline
  • Self-starter and quick-learner with an eagerness to consistently meet and exceed objectives and take on more responsibility
  • Ability to work collaboratively in a team environment across multiple time zones

At Google Operations Center, we don't just accept differences, we celebrate them. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

To all recruitment agencies: Google Operations Center does not accept agency resumes. Please do not forward resumes to our jobs alias, Google Operations Center employees, or any other organization location. Google Operations Center is not responsible for any fees related to unsolicited resumes.