Freelance Graphic Designer
Salary undisclosed
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Position Overview: We are seeking a talented and creative Graphic Designer with a strong focus on email design to join our marketing team. The ideal candidate will have a keen eye for detail, a passion for creating visually stunning email campaigns, and the ability to work within established brand guidelines while innovating fresh design concepts. Experience with animated graphics and motion design is a plus.
Key Responsibilities:
- Design and create visually compelling email marketing campaigns, adhering to brand guidelines and ensuring consistency across all platforms.
- Develop and optimize email templates for performance on Klaviyo, focusing on mobile responsiveness and best design practices.
- Collaborate with the marketing team to conceptualize and execute promotional materials, product launches, and seasonal campaigns.
- Create animated graphics and motion content for emails, social media, and other digital platforms as needed (optional).
- Maintain up-to-date knowledge of email design trends, animation, and best practices for user engagement.
- Utilize Adobe XD for wireframing, prototyping, and user experience design to ensure seamless cross-functional collaboration.
Requirements:
- Proven experience in graphic design, with a focus on email marketing.
- Proficiency in Adobe Creative Suite, including Adobe XD, Photoshop, and Illustrator.
- Required experience with Klaviyo or similar email marketing platforms.
- Familiarity with other email platforms is a plus.
- Knowledge of animated graphics (GIFs, short videos) is highly desirable.
- Ability to manage multiple projects simultaneously and meet tight deadlines.
- Strong communication skills and the ability to collaborate with cross-functional teams.
A link to a portfolio showing your email and graphic capabilities is required. No consideration will be given to any candidate without a visual portfolio.
Preferred Qualifications:
- Experience in designing for eCommerce brands and understanding of consumer behavior in email marketing.
- Knowledge of HTML/CSS for email design is a plus but not required.
- Familiarity with other marketing platforms and email automation tools is a plus.
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