Senior Product Manager

Garrison Dental Solutions, a leading innovator in Restorative Dentistry, is seeking a growth-oriented Senior Product Manager with a strong track record in upstream product marketing, specifically focused on bringing new products to market from ideation through to launch. Reporting to the Director of Marketing, this role will be pivotal in managing our dental product portfolio and overseeing the entire new product development (NPD) lifecycle, ensuring that our products meet market demands and contribute to Garrison’s continued leadership in the dental industry. You will also manage one direct report.

Key success factors for the first year include:

• Drive product management initiatives to align with both marketing and sales strategies, playing a key role in achieving the 2025 sales budget.
• Lead the end-to-end new product development process to successfully bring two innovative products to market in 2025.
• Proactively engage with customers and stakeholders to uncover unmet needs, adding at least two new products to the NPD pipeline, fueling long-term growth and innovation.

Why Join Garrison Dental Solutions?

Private, Purpose-Driven Company:

• Family-owned, debt-free, and stable for 25+ years.
• Committed to innovating dentistry and restoring healthy smiles worldwide.
• Strong focus on teamwork, quality, and continuous improvement.
• Recognized as one of "West Michigan's Best and Brightest Companies to Work For" for seven years.

Market Leader:

• Leading provider of restorative dentistry solutions, with products sold in 150 countries.
• Known for innovative designs and advanced in-house manufacturing.
• Double-digit annual growth driven by investments in technology and innovation.
• Products protected by intellectual property and cutting-edge manufacturing processes.

Competitive Compensation & Benefits:

• Competitive salary, bonus potential, and 401K with profit sharing.
• Comprehensive health coverage (medical, dental, vision), life insurance, and disability coverage.
• Professional development, tuition reimbursement, and hybrid work options.
• Whole health support, including an EAP, gym access, volunteer time off, and more.

Experience and Education Requirements:

• Bachelor’s or master’s degree, concentration in marketing preferred.
• At least five years product management experience of durable manufactured goods; preferably B2B.
• Dental industry or medical products experience is a plus.

Duties/Responsibilities:

• Innovation and Trends: Stay abreast of the latest marketing trends and innovations, especially in the dental industry, and incorporate these into our marketing practices.
• Market Analysis and Insight: Conduct and oversee primary and secondary market research to understand industry trends, competitor strategies, and customer needs; share with organization and use these insights to inform marketing decisions.
• New Idea Generation: Identify and investigate business opportunities and product development strategies for restorative dentistry portfolio expansion
• New Product Development Leadership: Lead and support for new product idea identification, defining product specifications and the design, development, and implementation (launch) of new products. Act as owner of New Product Review process.
• New Product Development Collaboration: Interface with engineering, operations, sales, the review board, customers, and suppliers to identify and mitigate product development risks.
• Business Development: Support product related alliances and joint ventures development; create business cases, propose and negotiate key business terms.
• Sales and Marketing Collaboration: Foster a culture of excellence, innovation, and continuous improvement. Work closely with global sales and marketing functions to align strategies, efforts and goals.
• Performance Metrics and Reporting: Establish key performance metrics for new product development activities and product category performance, regularly monitoring, analyzing, and reporting on their effectiveness.
• Pricing: Develop and manage global pricing structures through global market research and competitor and trend analyses.
• Stakeholder Relations: Build and maintain relationships with key stakeholders, including customers, partners, and industry influencers, to enhance brand visibility and business opportunities.

Required Skills/Abilities

• Commands vs demands respect as a leader across functions and within the marketing function. Knows how to effectively balance mentor/coaching while empowering others.
• Teamwork and collaboration oriented with respect for others.
• Determination and bias for action; results oriented.
• Personal accountability/ownership mentality.
• Drive for continuous improvement.
• Analytical with the ability and appreciation for turning data and complex situations into easier to understand information.
• Ability to analyze complex situations and determine workable solutions.
• Proficient using Microsoft Office Suite.
• Able to travel about five times per year primarily to U.S. trade shows.

Garrison Dental Solutions, a leading innovator in Restorative Dentistry, is seeking a growth-oriented Senior Product Manager with a strong track record in upstream product marketing, specifically focused on bringing new products to market from ideation through to launch. Reporting to the Director of Marketing, this role will be pivotal in managing our dental product portfolio and overseeing the entire new product development (NPD) lifecycle, ensuring that our products meet market demands and contribute to Garrison’s continued leadership in the dental industry. You will also manage one direct report.

Key success factors for the first year include:

• Drive product management initiatives to align with both marketing and sales strategies, playing a key role in achieving the 2025 sales budget.
• Lead the end-to-end new product development process to successfully bring two innovative products to market in 2025.
• Proactively engage with customers and stakeholders to uncover unmet needs, adding at least two new products to the NPD pipeline, fueling long-term growth and innovation.

Why Join Garrison Dental Solutions?

Private, Purpose-Driven Company:

• Family-owned, debt-free, and stable for 25+ years.
• Committed to innovating dentistry and restoring healthy smiles worldwide.
• Strong focus on teamwork, quality, and continuous improvement.
• Recognized as one of "West Michigan's Best and Brightest Companies to Work For®" for seven years.

Market Leader:

• Leading provider of restorative dentistry solutions, with products sold in 150 countries.
• Known for innovative designs and advanced in-house manufacturing.
• Double-digit annual growth driven by investments in technology and innovation.
• Products protected by intellectual property and cutting-edge manufacturing processes.

Competitive Compensation & Benefits:

• Competitive salary, bonus potential, and 401K with profit sharing.
• Comprehensive health coverage (medical, dental, vision), life insurance, and disability coverage.
• Professional development, tuition reimbursement, and hybrid work options.
• Whole health support, including an EAP, gym access, volunteer time off, and more.

Experience and Education Requirements:

• Bachelor’s or master’s degree, concentration in marketing preferred.
• At least five years product management experience of durable manufactured goods; preferably B2B.
• Dental industry or medical products experience is a plus.

Duties/Responsibilities:

• Innovation and Trends: Stay abreast of the latest marketing trends and innovations, especially in the dental industry, and incorporate these into our marketing practices.
• Market Analysis and Insight: Conduct and oversee primary and secondary market research to understand industry trends, competitor strategies, and customer needs; share with organization and use these insights to inform marketing decisions.
• New Idea Generation: Identify and investigate business opportunities and product development strategies for restorative dentistry portfolio expansion
• New Product Development Leadership: Lead and support for new product idea identification, defining product specifications and the design, development, and implementation (launch) of new products. Act as owner of New Product Review process.
• New Product Development Collaboration: Interface with engineering, operations, sales, the review board, customers, and suppliers to identify and mitigate product development risks.
• Business Development: Support product related alliances and joint ventures development; create business cases, propose and negotiate key business terms.
• Sales and Marketing Collaboration: Foster a culture of excellence, innovation, and continuous improvement. Work closely with global sales and marketing functions to align strategies, efforts and goals.
• Performance Metrics and Reporting: Establish key performance metrics for new product development activities and product category performance, regularly monitoring, analyzing, and reporting on their effectiveness.
• Pricing: Develop and manage global pricing structures through global market research and competitor and trend analyses.
• Stakeholder Relations: Build and maintain relationships with key stakeholders, including customers, partners, and industry influencers, to enhance brand visibility and business opportunities.

Required Skills/Abilities

• Commands vs demands respect as a leader across functions and within the marketing function. Knows how to effectively balance mentor/coaching while empowering others.
• Teamwork and collaboration oriented with respect for others.
• Determination and bias for action; results oriented.
• Personal accountability/ownership mentality.
• Drive for continuous improvement.
• Analytical with the ability and appreciation for turning data and complex situations into easier to understand information.
• Ability to analyze complex situations and determine workable solutions.
• Proficient using Microsoft Office Suite.
• Able to travel about five times per year primarily to U.S. trade shows.