Marketing Data Analytst

**Open to 100% remote candidates**
**Must be able to go W2 with client**
Role: Marketing Data Analyst
9 Month Contract
Description of work to be performed:
-Provides actionable overall market and customer insights to address key strategic questions for campaigns involving SEO, Paid Media and Branding.
-Responsible for tracking, reporting, and analyzing the performance of marketing activities, ad-hoc analytic requests, and development/automation of regular reports.
-Analyzes external and internal customer data using database queries (SQL, Access), spreadsheet (Excel) models, Google and web analytics tools, statistical analysis tools, and campaign management software tools.
-Evaluates customers' online behavior and provide insights and recommendations for further enhancements to the guest experience.
-Analyzes A/B and Multi-variate tests, communicate results and provide recommendations.
-Creates PowerPoint presentations to provide market and consumer insights to other marketing and sales departments.
-Advises other marketing functions (e-commerce/website, online/offline advertising, brand, product development) as the knowledge owner for customer and market data.
Skill Requirements:

1. SQL and data visualization tools like Tableau, Power BI, Excel, and Access - will need to commit to completing a SQL assessment as part of the process
2. Analyzing data using statistical methods with high techncial aptitude
3. Experience with the marketing campaign domain such as SEO, Paid Media and Branding

(THIS ROLE IS NOT FOR A MARKETER, MORE SO A TECHNICAL ANALYST WITH MARKETING EXPERIENCE)

About TEKsystems:

We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.

The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.