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Responsibilities:
- Partner with the Social Media Associate to curate content for all platforms (Instagram, Facebook, TikTok, Pinterest, etc.).
- Create and execute innovative content ideas across social media, from concept to delivery.
- Monitor emerging social, lifestyle, and fashion trends, sharing insights to enhance engagement and innovation.
- Develop and produce engaging content, including posts, videos, and GIFs, that align with our brand.
- Generate fresh, boundary-pushing content ideas and bring them to life.
- Collaborate on content marketing campaigns supporting product launches and brand initiatives.
- Shoot and edit video content under the direction of the Chief Branding Officer and Brand Marketing Director, covering social posts, videos, GIFs, long-form content, and more.
- Stay current with fashion trends and video editing techniques.
- Keep up-to-date with platform trends, best practices, and relevant technology.
- Create on-brand social media content that aligns with our brand voice and vision.
- Present and refine bold ideas, working with the team to take them from concept to execution.
- Innovate and enhance current social media content strategies.
- Provide ad hoc support wherever necessary.
- Bachelor’s degree required.
- 3+ years of experience in video capture and editing for social media, with a strong focus on fashion/luxury aesthetics.
- Skilled in analyzing data with the social media manager to create content driven by insights.
- Strong communication skills, both verbal and written, with the ability to confidently present ideas to senior management.
- Capable of independently directing social shoots and designing within the brand’s identity, ensuring consistency across projects.
- Deep understanding of visual communication and a sharp eye for brand aesthetics.
- Passionate about social media, digital trends, and marketing best practices.
- Detail-oriented and highly focused.
- Ability to effectively multi-task in a fast-paced creative environment.
- Collaborative and team-oriented, with a positive, enthusiastic attitude that contributes to a vibrant work environment.
- Self-motivated and proactive.
- Proficient in Adobe Creative Cloud, with strong video editing expertise.
- Excellent photography skills, camera and smartphone capable
- Portfolio of work ready to share a plus
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