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Chief Marketing Officer

  • Part Time, onsite
  • Plink.bio
  • Los Angeles Metropolitan Area, United States of America
Salary undisclosed

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Company Description

Plink.bio is a next-gen AI commerce platform, revolutionizing how creators monetize their video content by turning every video into a vibrant shop. We’re reshaping the future of shopping with multi-LLM and generative AI. Our vision is centered around empowering creators, not brands, to drive the next wave of commerce. Through cutting-edge AI, we’re creating an infinite marketplace where creators’ choices power the ecosystem.

With our new Plink.bio for Business product, we are redefining brand campaigns by leveraging authentic, organic content that drives measurable down-funnel results for brands. As we prepare for our next growth stage, we’re looking for a visionary Chief Marketing Officer (CMO) to lead our global marketing efforts.

Role Description

We are seeking an innovative and data-driven Chief Marketing Officer (CMO) to spearhead Plink.bio’s marketing strategy, elevate our brand presence, and accelerate growth. As CMO, you will be a key member of the executive leadership team, responsible for shaping the go-to-market strategy for our core products, scaling our marketing operations, and establishing Plink.bio as a leading player in the creator economy and digital commerce space.

Key Responsibilities

  • Strategic Leadership: Define and execute a comprehensive marketing strategy that aligns with Plink.bio’s business objectives and long-ter

m vision.Go-to

  • -Market Planning: Lead the launch strategy for new products, particularly the Plink.bio Business product, targeting both brands and creators.Brand
  • Positioning: Shape Plink.bio’s brand narrative and ensure consistent messaging across all channels to position Plink.bio as an industry leader.Growt
  • h & Performance Marketing: Develop multi-channel growth strategies, leveraging paid, earned, and organic channels to drive user acquisition, engagement, and retention.Team
  • Building & Management: Build and mentor a high-performing marketing team, including digital, product, content, and community marketing, while scaling organizational capabilities.Partn
  • erships & Collaborations: Establish and nurture strategic partnerships with creators, influencers, brands, and agencies to amplify Plink.bio’s presence and impact.Data-
  • Driven Decision Making: Utilize data analytics to measure and optimize marketing performance, ensuring high ROI on all campaigns and initiatives.Thoug
  • ht Leadership: Serve as a spokesperson and evangelist for Plink.bio in the creator and digital commerce industry, representing the company at key events and in public-facing opportunities.

Qualifications:

  • Experience: 15+ years of marketing experience, with a focus on digital marketing, brand management, and growth strategy. Previous CMO or senior leadership experience at a fast-scaling startup or high-growth tech company is p

referred.Indus

  • try Expertise: Deep understanding of the creator economy, influencer marketing, and digital commerce trends, with a proven track record of successful marketing in these areas.Leade
  • rship: Demonstrated success in leading and scaling marketing teams and fostering a strong marketing culture within the organization.Analy
  • tical Skills: Strong analytical mindset with experience in using data to drive strategic decisions and measure success.Commu
  • nication: Exceptional written and verbal communication skills, with the ability to influence stakeholders at all levels and drive alignment across teams.Adapt
  • ability: Ability to thrive in a dynamic, fast-paced environment and pivot strategies as needed to meet evolving business goals.

Industry: Technology, Information, and Internet

Employment Type: Part time, Executive