Marketing Specialist

Arizona Priority Care (AZPC) is an Integrated Provider Network focused on providing Whole-Person care to Senior and Medicaid populations, through advanced value-based models. Our provider network is comprised of more than 4,000 providers including Primary Care, Specialty, Hospital System and ancillary provider partnerships. We have operated in the Arizona market for more than 12 years, and are based in Chandler, Arizona. As a leading value-based provider organization, we are committed to improving the quality of care, providing excellent member and provider experiences all while reducing cost.

The Marketing Specialist is responsible for the creation and distribution of all organizational communications (internal and external); to include content updates on the company website and assisting in public relations and the consistent articulation of the organization’s brand. Responsibility also includes developing print and digital communications, as well as updating AZPC’s social media platforms. Success in this position requires collaboration with the senior staff to develop a communications strategy that fosters a positive image of Arizona Priority Care.

POSITION DUTIES & RESPONSIBILITES

• Develop and maintain the design and management of the AZPC website, ensuring content is current, functional and engaging.
• Create use reports detailing user origin, frequency, needs and satisfaction levels.
• Develop and distribute annual Welcome newsletter for our member patients and beneficiaries, inclusive of both digital and print distribution.
• Design, coordinate and manage the production and distribution of all organization literature, for both internal and external use.
• Develop and design the overall print and online graphic materials in support of specific patient and physician initiatives and education pieces.
• Develop and maintain social medica editorial calendar.
• Daily monitoring of all social media platforms and ensure that content is current and relevant.
• Collaborate and attend events, to capture and share the marketing efforts of AZPC.
  
  

Education, Training And Experience

• Bachelor’s degree in journalism, marketing, communications, public relations, English or related field.
• Minimum 2 years’ experience working in the role of communications, marketing, public relations or related field.
• Strong computer skills and experience working with MS Office (Word, Excel, Publisher, Power Point) and marketing software, such as Adobe Creative Suite, Sprout Social and Google Analytics.
• Proficient in working with all social media platforms; Facebook, LinkedIn, Instagram, etc.
• Bi-lingual a plus, however not required.
• Minimum 2 years’ experience writing and editing in a healthcare environment.
• Minimum 2 years’ experience working in a position that requires strong attention to detail and strong organization skills.
• Must be organized and able to handle heavy workload with multiple deadlines.
  
  

*This is a hybrid role after completion of 60-day introductory period*

PHYSICAL DEMANDS

Work Position

• Sitting – 50% or more, writing, typing and answering telephones.
• Standing – Approximately 25%
• Walking – Approximately 25%