MARKETING ANALYST
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Job Description
GoJet Airlines Marketing Analyst
Location: Remote
About GoJet Airlines: GoJet Airlines is a premier regional carrier providing exceptional service and connecting communities across the country. As part of our continued growth, we are seeking a dynamic Marketing Analyst to join our team. The Marketing Analyst role is pivotal in driving our marketing strategies through insightful analytics, effective vendor management, and impactful outreach initiatives.
Key Responsibilities:
- Data Analytics:
- Analyze marketing data to measure the effectiveness of campaigns.
- Provide actionable insights and recommendations to optimize marketing strategies.
- Develop and maintain dashboards and reports to track key performance indicators (KPIs).
- Vendor Management:
- Coordinate with external vendors and partners to ensure timely and cost-effective delivery of services.
- Negotiate contracts and manage relationships to maximize value and efficiency.
- Monitor vendor performance and ensure compliance with agreements.
- Outreach:
- Develop and execute outreach programs to engage key stakeholders, including GoJet s crews, partners, and community organizations.
- Enhance brand visibility and reputation.
- Identify and cultivate new outreach opportunities to expand the airline's reach.
- Public Relations:
- Develop and implement PR strategies to enhance the airline's public image.
- Assist in management of media relations and respond to inquiries from the press.
- Monitor media coverage and manage the airline's reputation.
- Content Creation:
- Create compelling visual content to support marketing campaigns, including photos and videos.
- Manage and organize a digital asset library for easy access and distribution.
- Ensure all visual content aligns with the brand's identity and messaging.
Preferred Skills and Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or related field.
- 3+ years of experience in marketing analytics, vendor management, or related roles.
- Proficiency in data analysis tools and techniques.
- Strong project management and organizational skills.
- Excellent communication and interpersonal skills.
- Creative skills in photography and videography are a plus.
- Experience with Salesforce or similar CRM platforms.
- Ability to work collaboratively in a fast-paced environment.
Why Join GoJet Airlines:
- Opportunity to work with a leading regional airline.
- Competitive salary and benefits package, including travel benefits.
- Collaborative and supportive work culture.
- Opportunities for professional growth and development.
About GoJet Airlines:
GoJet Airlines operates as a regional partner for United Airlines, providing daily flights across the U.S. and Canada. Our commitment to safety, customer service, and operational excellence has established us as a leader in the regional airline industry. Join our team and be a part of our exciting journey in the aviation world!
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