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Marketing Campaign Manager

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Title: Marketing Campaign Manager

Location: 100% Remote

Duration: 9+ Months

PART-TIME PROJECT - 20 HOURS A WEEK

Description:
This teammate will have strong campaign management and marketing experience in an agile framework, seamlessly leaning into both technical, marketing, and business acumen.

Responsibilities:

  • Program and Campaign Strategy and oversite:
  • Act as primary contact for business stakeholders; leading weekly business meetings and managing business priorities relative to overarching campaign strategy
  • Lead post campaign analytics discussions, including outcome and campaign optimization recommendations
  • Program and campaign management delivery and execution:
  • Track and manage campaign deliverables, goals, and milestones and other success criteria; adjusts program plans and/or resources to meet changing needs and requirements
  • Create messaging specific to audience, channel and/or based on prior interactions to drive personalization and engagement
  • Execute creative briefs and manage production workflow to ensure campaigns are delivered on time and within agreed strategy and plan.
  • Manage the priority, backlog and expectations of stakeholders and partners.
  • Monitor ongoing results of key initiatives as measured by KPIs and supporting business metrics
  • Leadership reporting & communication prepares and delivers engaging, informative, and well-organized presentations to leadership and other audiences.

Required Skills:

  • 5-8+ years of experience in journey-based, campaign strategy, design and execution
  • Previous experience backfilling an FTE
  • 5+ years of Lifecycle Marketing experience preferred
  • Proficient in data platforms, specifically CDPs, CRM, MDM, channel communication delivery tools, material delivery, campaign management strategy, and communication fulfillment platforms.
  • Demonstrated results in being able to think strategically, anticipate future trends, and incorporate them into both a short-term and long-term strategic plan
  • Experience leading cross-functional, matrixed project teams
  • Ability to build strong relationships across multiple lines of business
  • Experience in using data to derive insights, produce regular reporting, and perform A/B testing
  • Experience with Agile framework is preferred
  • Healthcare experience preferred
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
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